French Spiderman, #DontLetGo

Agency Network: 
December 2013


Samsung GALAXY Gear keeps you connected even when you have your hands full. So we invited notorious French free-climber Alain ‘Spiderman’ Robert to take some snaps, chat with media, and sent a few texts; as he climbed the 40-storey Metropolis building – using the GALAXY Gear and some chalk to help his grip.

Ambient advertisement created by BBDO, New Zealand for Samsung, within the category: Electronics, Technology.

Advertising Agency: Colenso BBDO, New Zealand
Creative Directors: Dan Wright, Levi Slavin
Creatives: Dan Wright, Matt Lawson
PR Team: Paul Gunn, Nicky Gadsdon
Account Team: Victoria Graves, Paul Gunn, Lani Dodds
Activation Producers: Scott Chapman, Nicky Garland, Anna Flaws
Video Producer: Cameron Wilson
Director / Editor: Mike Hammond
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kleenex's picture

nice stunt.

Activity Score 58721
Web Designer/Developer
Perkptar's picture

Plain stupid stunt, even for Samsung standards

Activity Score 392
Marketing Manager at consumo|sentido |

Andrés Téllez V.

Diana Báez Castelán's picture

Why is Iggy Pop climbing that building? Go home Iggy, you are drunk...

Diana Báez Castelán
Activity Score 86
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