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Agency Network: 
Published/Aired: 
May 2009
Salvation Army:  Nothing
Salvation Army Ambient Ad -  Nothing

Description

With the help of over 50 businesses we launched thousands of guerrilla executions in Portland, Maine, supported by print, online and TV. For 3 weeks in May businesses became the medium. And any space was potential ad space.

Campaign Website: http://salvationarmydonate.org

Ambient advertisement created by VIA, United States for Salvation Army, within the category: Public Interest, NGO.

Advertising Agency: VIA, Portland, USA
Creative Director: Greg Smith
Art Director: Chris Avantaggio
Copywriter: Mike Irvine
Illustrator: Lirra Schiebler
Photographer: JoElle Stoecklein
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Highest Rated

Guest's picture

Great

Guest
Davosk's picture

This is good.

Davosk
Activity Score 4811
Art Director
TRICKY's picture

Madoff really screwed things up but you guys had brilliant solutions *respect*

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

NastyJester's picture

Nice way to make a multimedia campaign and raise awareness.

NastyJester
Activity Score 740
Copywriter
tirthomitro's picture

too cool! superb!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

kant's picture

fantastic approach! kudos!!

kant
Activity Score 130
Copywriter
Guest's picture

little trouble doing it... but idea is good......

Guest
CastIron's picture

Love it. It's smart, simple and timely. Very well done.
Look forward to seeing it in CA!

CastIron
Activity Score 3
Graphic Designer
NatalieM's picture

I love how the community really made this fly. You seeded it well! Great job for a good cause!

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

elyoshiro's picture

i like it
very nice

elyoshiro
Activity Score 546
Creative Director at Dir. Creativo Digital |

www.yoshirosans.blogspot.com

Guest's picture

[HEAPS OF PRAISE GO HERE.]

Guest
Guest's picture

Nice on both fronts.

Guest
Guest's picture

Great

Guest
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