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Recruitment dollars

Agency Network: 
Published/Aired: 
June 2008
SAIT:  Recruitment dollars
SAIT Ambient Ad -  Recruitment dollars

Description

Ambient advertisement created by Wax, Canada for SAIT, within the category: Other.

Caption

Apparently, you have a knack for finding money. Interested in a career in fundraising? Let’s chat.

Advertising Agency: WAX, Calgary, Canada
Creative Director: Joe Hospodarec
Associate Creative Director: Sebastien Wilcox
Art Director: Scott Shymko
Copywriter: Saro Ghazarian
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Highest Rated

raavigeorgian's picture

one part of me says it's good...but i have second thoughts too; the disappointment of a fake note might just take over the consumer and he might not pay heed to what's being advertised, or rather won't appreciate it

raavigeorgian
Activity Score 2444
Art Director at New Delhi
iwannatalktosamson's picture

Nice payoff line.

iwannatalktosamson
Activity Score 701
Jamaica Ad School
krautland's picture

I second that, even though I am tired of seeing fake money virals.

krautland
Activity Score 3216
Art Director at erm... no calls please.
marcomfouad's picture

cool

marcomfouad
Activity Score 204
Art Director
marcomfouad's picture

cool

marcomfouad
Activity Score 204
Art Director
pinball's picture

Nice, but i created a guerilla viral ad just like this about 6 months ago.

check it out on youtube:
http://www.youtube.com/watch?v=gXAYJX9fNa4

pinball
Activity Score 8
Copy_Can's picture

What's the message on your version? All I could make out was "invest"...

Copy_Can
pinball's picture

It's in hebrew, it says:

"In life there's no easy money.
Well, almost...

Altsholer Sham
Investment house

www.as-invest.co.il"

pinball
Activity Score 8
Copy_Can's picture

Yeah, I like this one better.

Copy_Can
pinball's picture

Don't know who's best, just who's first...

pinball
Activity Score 8
Copy_Can's picture

Ben Johnson came first at one point.

Copy_Can
pinball's picture

who?

pinball
Activity Score 8
Copy_Can's picture

Exactly.

Copy_Can
Alistair C.'s picture

i find it very smart and cheering, but i wonder if it reaches the right people.

Alistair C.
Activity Score 692
Copywriter
vaoleo's picture

That concept was alredy used for a WWB Colombia campaing... You have to think something more fresh...

vaoleo
Activity Score 81
Embrion Publicidad
Luis Maram's picture

To all who say "Done":
It doesn't matter who did it first. What it is really important is: Does it work?
Ford was the first one selling a car... and you don't tell to GM: Done!
Come on! Have a bigger criteria.
This one is good. If it reaches the right people, it all depends the places, not the cards.

Luis Maram
Activity Score 252
Marketing Director |

Luis Maram
http://blog.luismaram.com

vaoleo's picture

Exactly...

Good Creativity = fresh

vaoleo
Activity Score 81
Embrion Publicidad
dimwit's picture

will it disappoint u when u realize that it's just a fake money ...

dimwit
Activity Score 18
raavigeorgian's picture

one part of me says it's good...but i have second thoughts too; the disappointment of a fake note might just take over the consumer and he might not pay heed to what's being advertised, or rather won't appreciate it

raavigeorgian
Activity Score 2444
Art Director at New Delhi
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