10 machines in 10 Russian cities will allow anyone to keep warm by doing some simple physical exercises and pass on the heat created to other cities – to complete strangers.
Ambient advertisement created by MOST Creative Club, Russia for Russian Olympic Committee, within the category: Public Interest, NGO.
Idea: Daniil Filin, Solomon Shlosman, Mikhail Gerasimov, Pavel Mishkin
Executive Producer: Solomon Shlosman
Implementation: Eugeny Shurshikov, Igor M.Namakonov, Linda Kosichkina, Radik Rahimov, Eugeny Khrolenko, Solomon Shlosman, Matvey Shurshikov
Head of Web Development: Alexander Myasoedov
Video production: Ivan Omelchenko