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Agency Network: 
Published/Aired: 
April 2014

Description

Ambient advertisement created by Publicis, Portugal for Renault, within the category: Automotive.

Advertising Agency: Publicis, Lisbon, Portugal
Creative Directors: Pedro Ribeiro, João Braga
Art Directors: Ricardo Ferreira, Fábio Santos
Copywriters: Leo Gomez, Roberta Batista, Ivo Machado
Producer Director: Cristina Almeida
Account: Maria João Sodré
Account Director: Maria João Santos
Client Service Director: Susana Doutor
VFX: Hugo Lage
Producer: Malagueta Filmes
Director: Manuel Mealha
Activation: Activooh
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Highest Rated

morse's picture

Very nice!

morse
Activity Score 18159
Art Director |

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kleenex's picture

The car was not that silent though.

kleenex
Activity Score 58797
Web Designer/Developer
damnson's picture

Silent enough. It's not a bad idea, although not an amazing stunt either.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

morse's picture

Very nice!

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

robinstam's picture

Hidden camera-style film: check. Banner falling with the message: check. People making pictures with their smartphones: check. I actually think this is a great idea, but why not make it like a normal film?

robinstam
Activity Score 215
Miami Ad School
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