Advertisement

Cruel Mirror

Agency Network: 
Published/Aired: 
June 2010
Procopio Ferreira:  Cruel Mirror
Procopio Ferreira Ambient Ad -  Cruel Mirror

Description

Ambient advertisement created by Escala, Brazil for Procopio Ferreira, within the category: Recreation, Leisure.

Advertising Agency: Escala, São Paulo, Brazil
Creative Director: Getulio Albrecht
Art Director: Silvio Moreno
Copywriter: Heitor Bisi
Producers: Gabriela Grazziotin, Mafê Massoni
Media: Raphael Correa
Account Director: Dida Dourado
Account Manager: Cristiane Andrighetti
Art Buyer: Marina Pimentel
Photographer: Dulla
Image Retouch: Digital Imagens Perfeitas
Log in to post comments

Highest Rated

Janae's picture

its not a brand new idea, but it's still working.
nice entertaiment for the visitors.

Janae
Activity Score 385
Guest's picture

Great !

Guest
Roshan Quintus's picture

wow. this is good.

Roshan Quintus
Activity Score 667
Saatchi & Saatchi - Sri Lanka |

bite me

Guest's picture

AMAZING IDEA!!! GOOD JOB GUYS!!!

Guest
Guest's picture

people with anorexia look the mirror and see a fat person when they arent careful with that

Guest
Guest's picture

i think you're just trying to critize with no reasons...

Guest
mmackinven's picture

I happen to agree with the above statement, anorexic people have very fragile minds, and this would help destroy that.

mmackinven
Activity Score 1608
Art Director at Freelance |

www.mackphotography.co.nz

Guest's picture

It rocks. I like it very much.

Guest
Guest's picture

It rocks!! I really like it.

Guest
Guest's picture

it's not offensive to fat people?

Guest
angieraj's picture

I wonder how the obese reacted to it....But great idea tho

angieraj
Activity Score 428
Turrino Advertising LLC |

Cognito Ergo Sum

Guest's picture
Guest
Guest's picture

for marketing purposes yes it works but for someone who may have problems with eating disorders this is just soooo bad, imagine someone who attended the play and suffers from anorexia... not good

Guest
Janae's picture

its not a brand new idea, but it's still working.
nice entertaiment for the visitors.

Janae
Activity Score 385
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now