Agency Network: 
Published/Aired: 
December 2010
Prime / Psychic Investigators:  Mind
Prime Ambient Ad -  Mind

Description

DRAFTFCB, Auckland created this stencil for Prime's TV show - Psychic Investigators. It illustrates the psychic's ability to discover crimes that have been committed by using their mind and nothing else.

Ambient advertisement created by FCB, New Zealand for Prime, within the category: Media.

Advertising Agency: Draftfcb, Auckland, New Zealand
Executive Creative Director: James Mok
Creative Directors: Chris Schofield, Billy Mcqueen
Creatives: Nick McFarlane, Josh Stuart
Account manager: Katie Loverich
Log in to post comments
jackmancer2017's picture

Solid ambient. Should have made the copy on the other side as well imo, now only people that walk from one direction can read it (or they have to turn around).

jackmancer2017
Cheerriiee's picture

This is great!

Cheerriiee
Activity Score 950
Graphic Designer
Guest's picture

Simple. Love it!

Guest
afterbyrne's picture

I like this. I think the only thing I would do different is make the bodies look a little more like real outlines, but a good job either way.

afterbyrne
Activity Score 205
Creative Director at Afterbyrne |

David Byrne
http://www.afterbyrne.com

Guest's picture

natural effects on people, that's the future of advertising

Guest
Janae's picture

i saw at first sight just a brain and not the people.
there a together in such a perfect harmony.
really good job

Janae
Activity Score 375
Guest's picture

Great stuff

Guest
Guest's picture

I think this ad is brilliant at first glance it is the brain until you look a little closer to see the people. Well well done, brilliant in fact.

Guest
Guest's picture

Amazing

Guest
Guest's picture

Wow - would be awsome to see with people lying in it

Guest
Guest's picture

Fantastic work!! Very effective.

Guest
Guest's picture

Nothing new in terms of the media, but great art on the brain. Would also have liked to see more realistic "people" though. And yes, it's hard to read that slogan from other areas.

Guest
Guest's picture

I love it - fresh, orginal, like nothing I've seen before

Guest
Guest's picture

Perfect example of simple yet extreamly effective advertising to the young and old, i think the body outlines are great and the fact they are less body like makes the onlooker have to tune in just that wee bit more. Great work!

Guest
Advertisement
Featured Content

Latest Collections

Advertisement