i can't find any reason, why would any pizza deliverer/maker allow this co-campaign in their own packages. It does say: Hey - pizza-house is dirty. very strange idea. So – in other words – this is fake.
Couldn't find better words to put it, even if I tryed... You're absolutely right, says something about the creatives though...
Who turned the world upside down?
:: Put your ears against the ground so i can walk over what you heard::
OMG! what a stupid idea, totally agree man... I wonder what if they put a toy there, would it be more effective? Will they lose all their customers?
This is 100% fake for sure, but if I ever receive a pizza box like this, I would sue the agency, Dr. Barata, everybory! C'mon guys, you cross the line on this one...
No vuelvo a comprar pizzas en ese lugar si llego a ver un insecto en su caja. Está buena la idea para implementarla en otro lugar.
This could work if it was stand alone direct mail piece. Make up a fake pizza joint and send out fake pizza boxes (just the box, no pizza). No real pizza restaurant would ever do this.
OMG! Are you (or they) kidding? What pizza company not hoping to go bankrupt would ever agree to that?
Pizza box looks ugly, the pizza looks uglier and the roach is disgusting. Bad ad. To top it all, it is an outright scam.
---
It comes just like that!
hrrrrr.....Ivan, y did u showcase these kind of ads on front page? (wtout - agency name & details)
hmmmm it is disgusting i agree, but it is for pest control company and who ever talk about it? If i can remember i never talk with my friends on coffee about any pest control company and look what people doing here, lots of replys right. So probably "outside" will be the same
________
this surely is a bad piece. imagine. if these guys had a line that'd say. cockroaches out of your home within 30 minutes or your money back. ha ha ha ha
ideas....30 minutes nahi toh free.
This is so stupid. Besides I think I've seen things with pizza boxes in award shows of the past.
It's not for real. Who would have paid for a direct mail piece of crap like this?
que MERDA!
onde esta o diretor de criaçao da agencia?
que MIERDA!
¿donde esta el director creativo?
mrwolf
You're absolutely right jjad (eventhough I haven't got a clue what you're saying, but I guess you think it's complete rubbish, or at least the creative director deserves a good spanking)
That is disgusting, it goes againts the pizza store.
good for Dr. Barata but the never gonna buy the pizza again
What the helllllllll??????
where this ideas come from??
did you forget your medicine, guys??
Hey guys.
The amazing in here is not the ad (obviously a mega fake); the real thing is the BIG list of posts. Yeah!
Luis Maram
http://blog.luismaram.com
I think pizza boxes aren't made for advertising. Specially those with insects. I would beat the creatives till death!
Man...if it continues like that, the world will be more and more ruled by those planners and guys. Call police, please!!!!

Although the insect in fake,it makes the customers lose their appetite.Maybe they will never buy again.

strong idea, discosting
well it was funny to discovery the true behind this "ad". "Good job" I guess