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Alexs's picture

Very interesting. Thanks for sharing.

brain123's picture

This a car insurance only for really bad drivers... I guess...

Activity Score 830
Creative Director at Crea DRAFTFCB
Ed Mintone's picture

i likey

Ed Mintone
Activity Score 585
mapliopl's picture

I don't know if enemy is the right word, but I like this. Nice ambient.

Activity Score 146
Art Director at Bailey Lauerman
kaceres's picture

Some people here are very junior in their comments, when people here do a comment, do it well, not only for this ad, for every ad in this site

Activity Score 235
Copywriter |


Bye's picture

Please care to elaborate on what a good comment would be like.

Activity Score 1464
p.syche's picture

i'm impressed by the copywriter's "thinking outside the box"!
they didn't even do "real" posters! it's just tape and the little slogan box. it probably took some time to find the right pillars too...

and i think the word "enemy" is very well chosen. it's somewhat ironic (hm, maybe even sardonic), since the cars hit the pillars, not the other way around. it made ME smile :)

and kaceras:
in your comment, you mean that people are junior and that, while commenting and ad, you should comment EVERY AD ON THIS SITE??? (does that make ANY sense? is it even possible?); or do you mean that not only the people commenting THIS ad, but every single person, commenting EVERY AD IN THIS SITE is junior and should pretty much just shut up...??? i mean... decide man...

Activity Score 267
Alexs's picture

Very interesting. Thanks for sharing.

marco's picture

Yeah nice try but has been done before; but i agree, this version is nice with the ad being within the box.

Activity Score 118
LoveSounds's picture

I love it ... it's great.

Activity Score 125
Other at Hospodarske noviny |

"Any customer can have a car painted any colour that he wants,
so long as it is black." - Henry Ford

fractalrene's picture

Eye catcher. Good idea.

Activity Score 1504
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