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Water dispenser

Campaign
Agency Network: 
Published/Aired: 
May 2016
NRDC:  Water dispenser

Description

Ambient advertisement created by Miami Ad School, Brazil for NRDC, within the category: Public Interest, NGO.

Caption

World's drinkable water supplies are running out. Stop Global Warming.

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Highest Rated

mugshut's picture

This is amazing!!!

mugshut
Activity Score 68
jazarah's picture

I like it, really smart

jazarah
Activity Score 1262
AD1014's picture

wait! what?? global warming! oh my gosh. nobody told me about this!!!
we should make a point of doing fake, stupid guerilla bullshit to save he world!!!!

F minus. (also, seen it millions of times already)

AD1014
Activity Score 307
Graphic Designer at nyc
krautland's picture

please refrain from using multiple exclamation marks if you wish to be taken seriously.

krautland
Activity Score 3214
Art Director at erm... no calls please.
idt's picture

Of course it's fake. Look at the credentials you idiot, it's a student.

idt
Activity Score 44
Torpedo Ideas
Crisp One's picture

You could use this execution for prescription Flomax or Avodart in a Doctors Waiting Room :]

Crisp One
Activity Score 2005
Other at New York
Lip's picture

Good Job.

Pedro Paes
www.labomboneracriativa.blogspot.com |Especial Cannes Lions

Lip
Activity Score 234
marcomfouad's picture

good one

marcomfouad
Activity Score 204
Art Director
mmackinven's picture

But at least you can replace the water on this...

Also, I don't believe the statement. Yes the planet's temperature is rising, but how would that effect the drinkable water? Hotter temperatures = more rain = more drinking water...

mmackinven
Activity Score 1606
Art Director at Freelance |

www.mackphotography.co.nz

krautland's picture

better than the starbucks idea but again letting consumers down without a clear call to action.

stop just slapping a logo at the bottom. you need a call to action. give me the instant gratification of having responded right there the right way.

krautland
Activity Score 3214
Art Director at erm... no calls please.
Whitefang's picture

I'm sur it had a lot of impact in the cafeteria at miami adschool.

And a bit of advice kids- If you are going to shoot a member of the public 'being impacted' by the communication for the entry don't use your copywriter.

Whitefang
Activity Score 509
muxa's picture

boring again
this idea is old already

muxa
Activity Score 602
Copywriter
creativearmy's picture

I like it. Good

creativearmy
Activity Score 24
rdyr
GuiRech's picture
GuiRech
Activity Score 4
DCS Comunicações
Craig Valmer's picture

Great! I think I saw it at the one show.

Craig Valmer
Activity Score 21
DraftFCB
vinnyavila's picture
vinnyavila
Activity Score 4
sansmind's picture
sansmind
Activity Score 4
A Web Design firm specializing in Website design, Website Development, Graphic Design, Multimedia Design. |

Sansmind - A Web Design firm specializing in Website Design, Website Development, Graphic Design, Multimedia Design.
http://www.sansmind.com

raverus's picture

so student.

raverus
Activity Score 1476
Art Director
kalpesh78's picture

nice one. good thought at student level.

kalpesh78
Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

vinnyavila's picture
vinnyavila
Activity Score 4
Pila's picture

more room for improvement

Pila
Activity Score 177
Art Director |

Pila

Craig Valmer's picture

I saw it at The One Show's for sure! I think they won something at the student competition.

Craig Valmer
Activity Score 21
DraftFCB
puppiepoppy's picture

A most popular topic (for public service). But this idea is placed in a totally unsuitable place. Is global warming due to the fact we use water dispenser? IMHO, the media buy has no relevance to the idea. Maybe, a way to improve this is to 'modify' the water dispenser so that the water trickles down real slow, like it's running out.

puppiepoppy
Activity Score 1634
Creative Director |

www.michaelwongcc.com

Guest's picture

done done done done

Guest
mugshut's picture

This is amazing!!!

mugshut
Activity Score 68
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