Description
To launch the new Stress Protect Deo, NIVEA put passengers at the airport in an unexpected and stressful situation: They were called out to be a suspect of a crime. In order to be protected for the next stressful situation, they were provided with the NIVEA Stress Protect Deo afterwards.
Ambient advertisement created by Felix & Lamberti, Germany for Nivea, within the category: Health.
Creative Director / Copywriter: Felix Schulz
Art Director: Johannes Widmer
Additional credits: JOTZ! WEFILM
Highest Rated
Lol. Funny. That'd scare the shit out of me. Imagine if they picked a real criminal.
Lol. Funny. That'd scare the shit out of me. Imagine if they picked a real criminal.
...multiple stabbing before they get a chance to explain. Good Idea nonetheless.
This is sooo not funny. You can't do this. I'd hate this brand the rest of my life. Well, the agency that came up with the idea at least.
P13
nicely done!
claim at the end is weak... still fun!
Keep calm and get a Pencil! or a Lion!