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john doe's picture

Very simple, very smart!

john doe
Activity Score 1571
Art Director
Citizen13's picture

Great idea.
I'm loving JWT Cairo.

Citizen13
Activity Score 478

"Assume nothing, question everything."

muxa's picture

That realy sucks.

muxa
Activity Score 602
Copywriter
ManchuChanchu's picture

Very good

ManchuChanchu
Activity Score 701
Art Director
anthrax_refill's picture

Wohaow!!

anthrax_refill
Activity Score 10
Copywriter
john doe's picture

Very simple, very smart!

john doe
Activity Score 1571
Art Director
gmint7's picture

:::J:::
applause!

send that to the one show

gmint7
Activity Score 2673
Art Director at ad grad @ S Francisco |

:::J:::

capywriter's picture

Am I the only one that immediately removes any paper or cardboard that's hidden in a shirt? I sure don't open my shirt like that, still folded and with the paper inside...; Sorry, I would probably not even notice it... But hey, that's just me ;)

capywriter
Activity Score 5513
Copywriter at Freelance
bknowlden's picture

"none gym gores" ?

Did they mean "non-gym goers" ?

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

teenie's picture

Of course - English isn't their first language, so they're doing their best to describe the concept. The idea shines through, though -which is what matters! :)

teenie
Activity Score 1894
Copywriter
bompa's picture

done in canada before

bompa
Activity Score 318
Copywriter
Jeff Ng's picture

very good way to promote gym culture, fashion and figure are never separated in people caring about their outlook appearances.

Jeff Ng
Activity Score 137
AAD-Agency
Andrey Vaslit's picture

cool idea.

Andrey Vaslit
Activity Score 210
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