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Is Rio happy?

Agency Network: 
Published/Aired: 
October 2008
Neosaldina:  Is Rio happy?
Neosaldina Ambient Ad -  Is Rio happy?

Description

Ambient advertisement created by Santa Clara, Brazil for Neosaldina, within the category: Pharmaceutical.

Advertising Agency: SantaClaraNitro, São Paulo, Brazil
Art Directors: Flávio Treiger, Vico Benevides
Copywriters: Murilo Lico, Fernando Campos, André Godói
Channel Planning: Pedro Porto
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corinabratu's picture

nice
I remember one similar thing made by Orange - a huge building would color up its entire wall according to people's mood. There was a website where you ranked your mood from 1 to 10, the programme calculated the average and if it was low, the building was blue, or violet, and if it was a high average it would orange up

corinabratu
peak900's picture

I like it. It's big.

peak900
Activity Score 211
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