Agency Network: 
Published/Aired: 
December 2008
Motion Fitness:  Join the gym
Motion Fitness Ambient Ad -  Join the gym

Description

Ambient advertisement created by Publicis, Switzerland for Motion Fitness, within the category: Recreation, Leisure.

Caption

Airports are testing the bodyscanner. Are you in shape?

Advertising Agency: Publicis, Zurich, Switzerland
Creative Directors: Sacha Moser, Tim Hoppin
Art Directors: Swen Morath, Kristijan Tufekcic, Devika Hasler
Copywriter: Felix Freese
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Highest Rated

Guest's picture

Hm very interesting. I like it.

Guest
Guest's picture

Hm very interesting. I like it.

Guest
AdvMan's picture

an innovative work. but effective in terms of whether the brand promise are discussed.

yenilikçi bir çalışma. fakat marka vaadi açısından etkili olup olmadığı tartışılır.

İyi Reklam, Kötü Reklam
www.fikirbenim.bl

AdvMan
Activity Score 299
www.fikirbenim.blogspot.com |

www.fikirbenim.blogspot.com

sneakyhands's picture

i'll have one cancer please!

sneakyhands
Activity Score 1857
Copywriter
scarfinati's picture

uh no.

People dont say “i need to get in shape for that airport scanner thing”

plus it looks like azz

scarfinati
Activity Score 843
Art Director
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