Band Aid
Description
Ambient advertisement created by Target, Canada for Modern Shoe Hospital, within the category: Professional Services.
Creative Director: Tom Murphy
Group Head: Jenny Smith
Art Director: Jessica Tipping
Copywriter: Sarah Watton
Highest Rated
Just awful.
There's no way I would even come close to touching (nevermind reading and remembering) some gross street Band-Aid stuck to my shoe. The client who bought this is INSANE.
i´ll not read that
Coerce creativity and difficult attention
İyi Reklam, Kötü Reklam
www.fikirbenm.blogspot.com
no way! when u got sth. sticked to your sole, the first thing to do it to get rid of it in a hidden way (not to let others see u). so, hell no! i wouldn't take it as a memory home.
Bad! really bad!
done before...
"U think it's perfect?! Press delete and start again!"
Voy a hacer de cuenta que no vi esto.
I normally don't touch anything that sticks to my shoes, specially band-aids. So I would never read this.
---------------
I think, therefore... yeah.
Nobody would read it. And even if people take a look at it, the logo looks like something that you'd find on a regular band-aid. So you'd really have to make an effort to read this thing that has just stuck to your shoe.
Nobody liked it.
I think it`s cannes.
Just awful.
There's no way I would even come close to touching (nevermind reading and remembering) some gross street Band-Aid stuck to my shoe. The client who bought this is INSANE.
hey! hay algo exactamente igual pero de minas antipersonales que gano cannes hace unos cuantos años.
Australian Landmine awareness campaign, Sydney... yeeeeeeeeeeeeears ago.
And agreed that the Band-Aid idea is tad icky and doesn't encourage turning it over to read it.
Not entirely fresh work, but still interesting
thats sick - no one is going to peel that off there shoe and read it
A Idea must be practical to get the message out there. Majority of us here say they won't read it. So it's not practical=not getting the message out=definitely not an A idea. Always remember Y you're advertising something.
A Idea must be practical to get the message out there. Majority of us here say they won't read it. So it's not practical=not getting the message out=definitely not an A idea. Always remember Y you're advertising something.
I hate this way
-----------------------------------------------|
\\Graphic in every where.... look around you!\\
-----------------------------------------------|
\\Graphic in every where.... look around you!\\
Latest Collections
