Essential Mountain Gear
Description
Ambient advertisement created by BBDO, New Zealand for Mitsubishi, within the category: Automotive.
Executive Creative Director: Duster
Creative Director: Paul Nagy
Art Directors: Martin Hermans, Oliver Maisey
Copywriter: Dan Moth
Illustrator: Salt Design
a different use of media, but the little stories don't blow me away...
I don't get it at all!
let's hope the legless hero doesn't need to use the clutch, and what happened to the pajero with the dog? i looks like it was on the business end of a drive by.
yeah, I totally didn't get the dog one.
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the dog is supposed to be a rescue dog, but ended up not moving and being rescued instead.
love the little stories and the media. bird one's a little off for me though.
jajajajajaja very funny
the dog one is funny.
it plays on the whole st bernard coming to help the stranded human.
the dog one is funny.
it's a play on the whole 'st bernard saves the stranded skier' theme.
Yeah, I got that. But did they fall in ice? Is it snow? It didn't read as quickly as the others.
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http://laurienickerson.com
Cleaver campaign. Totally appropriate for audience and medium. Tongue on the stop sign was the best.
I like this one, funny and simple,,,lol people didnt understand this ad !
wow !
These NZ wankers completely stole this idea from DDB Chicago and their "What's In It For You" campaign for the Chicago Tribune, from 2004-05. (Except DDB and famed animation artist J.J. Seidelmaier could get the gag to fit in three frames.)
dumb and dumber remake- duhh!
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