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Pop-up experience

Agency Network: 
Published/Aired: 
May 2016

Description

Ambient advertisement created by Porter Novelli, United States for McDonald's, within the category: Food.

Advertising Agency: Porter Novelli, New York / Los Angeles, USA
Creative Director: Ted Sabarese
Art Director: Shelley Noeldechen
Copywriter: Alphie Ali
Account leads: Beverly Durham, Sarah Stanley
Strategic Planner: Jeff Blanc
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Highest Rated

DaLy's picture

This may raise the question: so why hasn't McDonald started selling these foods instead?

DaLy
Activity Score 120
BAdsoftheworld's picture

Already done, Lidl - Lebon Banketten

BAdsoftheworld
Activity Score 3519
Iamyourdad's picture

Come on... already done at least 3 times....
https://www.youtube.com/watch?v=yg2f3ZtkxjE

Iamyourdad
Activity Score 271
sacrilegend's picture

Abysmal rip-off. And you can take the same ingredients from anywhere, but it's in the preparation that McDonald's becomes garbage. Hacks, every single one of the people involved in this me-too idea, and a deplorable, dishonest client to boot.

sacrilegend
Activity Score 3394
Copywriter
kleenex's picture

I fully agree here. Take a ,masterful chef and he can turn those same ingredients McDonalds uses into something extra special.

kleenex
Activity Score 58667
Web Designer/Developer
halaby87's picture

the problem is in the percentage of each component

halaby87
Activity Score 10502
Marketing Manager |

M.Halaby

DaLy's picture

This may raise the question: so why hasn't McDonald started selling these foods instead?

DaLy
Activity Score 120
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