Shamrock Shake Spill

Agency Network: 
Published/Aired: 
March 2011
McDonald's / MOCNI:  Shamrock Shake Spill
McDonald's Ambient Ad -  Shamrock Shake Spill

Description

Ambient advertisement created by Leo Burnett, United States for McDonald's, within the category: Non-Alcoholic Drinks.

Advertising Agency: Leo Burnett, Chicago, USA
Executive Creative Directors: Mark Tutssel
Creative Directors: John Montgomery, Brian Shembeda, Avery Gross
Art Director: Tim Ratchford
Copywriter: Jason Curry
Photographer: Jeff Schear
Executive Producer: Denis Giroux
Producer: Samantha Howes
Production Company: Studio 1 Digital
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jackmancer2017's picture

I can see the colour is "green" but not as in environmental friendly I suppose. Aren't people gonna freak out? It might be safe but how do they know? Hm maybe they don't care at Saint Patty's day.

jackmancer2017
Sushi lover's picture

I see nothing but green. and I dont understand what it is trying to say - shamrock shakes are back? who cares?
Besides, I really dont like the logo on green background, is it an official logo?

Sushi lover
Activity Score 907

Dream needs to be big!

Pedestrian's picture

I don't think it's supposed to be about eco-friendly. It's for McDonald's Shamrock shake....which I think is nasty...but people anxiously wait for it every year. The green color represents Saint Patrick's Day, at least in the U.S. Not eco-friendliness. And I don't think people will freak out. Hell, they're probably going to spend this week drinking green-colored beer.

Pedestrian
Activity Score 492
YJ's picture

Every year on St. Patrick's day, the city of Chicago colors the Chicago River green to celebrate. I'm assuming the ad is playing off the green shamrock shakes and the river being green.

YJ
Activity Score 376
Art Director
atb2005's picture

Yep. I am from Chicago :)

atb2005
Activity Score 13547
YJ's picture

I grew up in Sterling, a couple hours west on 88.

YJ
Activity Score 376
Art Director
thanhsinh's picture

tôi là thành viên mới mong dược học hỏi và chia sẽ với tất cacr các anh chị cùng chuyên ngành, thiết kế đồ họa

thanhsinh
Activity Score 2
Graphic Designer at do hoa
TommyO's picture

We don't have green shakes here. What flavor is that supposed to be?

TommyO
Activity Score 1860
Copywriter |

That's me!
http://resiseymilim.wordpress.com

CuriousPencil's picture

Guinness.

CuriousPencil
Activity Score 4199
Copywriter
John van de Vorstenbosch's picture

The thumbnail made me think it was Heineken :)

John van de Vor...
Activity Score 216
Copywriter at Hansnel Group
CommandZ's picture

Great idea.

CommandZ
Activity Score 2515
Creative Director
jeff.emmanuel's picture

Green is very much like Heineken. Nice thought thought!

jeff.emmanuel
Activity Score 149
Art Director at JWT |

Jeff

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