Description
Flying Lufthansa means great service. Down to even the smallest ingredient. That's why Lufthansa partnered with LSG Sky Chefs to create new inflight menus. Menus that are regionally inspired. Because every region in America has its own flavor. So when it was time to roll out the new menus, we hit the road. Equipped with a fully customized Lufthansa food truck and a pair of round-trip tickets to give away.
This professional campaign titled 'Lufthansa's Taste of America Tour' was published in United States in November, 2014. It was created for the brand: Lufthansa, by ad agency: MMGY. This Ambient medium campaign is related to the Transport industry and contains 1 media asset. It was submitted over 9 years ago.
Credits
Advertising Agency: MMGY Global, Kansas City, USA
Creative Director: Justin Farmer
Art Director: Brenna Paxton
Copywriter: Brett Williams
Video Production: Tyler Mleynek, Chris Luckey
Social Media Strategy: Shea Carter, Stefanie Voth
