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Lopetegui deposit

Published/Aired: 
June 2007
 Lopetegui deposit
 Lopetegui deposit

Description

Cannes Lions 2007 Direct Grand Prix Winner

During a Soccer World-Cup program, live, Julen Lopetegui (Barcelona ex-goalkeeper) fainted. The video of the faint circulated extraordinary on Youtube, but nobody knew why he fainted. Some months later, Banco Gallego reveals the answer with the campaign “Why Lopetegui fainted” and gives the players’ name to its latest product: LOPETEGUI DEPOSIT

Watch the videos here.

Advertising Agency: Shackleton, Madrid, Spain
General Creative Director: Juan Nonzioli
Executive Creative Director: Alfonso Marián
Art Director: Victor Aguilar
Copywriter: Nacho Guilló
Art Director: Pablo González de la Peña
Account Director: Marta Gutiérrez
Account Executive: Zaida Vázquez
Production Manager: Itxaro Vicuña
Audio Production Manager: Manuela Zamora
Online Creative Director: Iñaki Marti
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Highest Rated

gonndo's picture

Wooooowwwwwwww!!!!!!!!!!

that's awesome!!!!!!!!!!!

Really great idea

Congratulations..........

gonndo
Activity Score 1092
Copywriter |

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

picky2's picture

hahaha, very nice!!

picky2
Activity Score 280
Copywriter
Minimum's picture

very cool and daring I might add.
Very tricky to use such a moment as advertisement

Minimum
Activity Score 1430
Graphic Designer |

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...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

Joe76's picture

Great Idea!!

Joe76
Activity Score 762
Art Director
gonndo's picture

Wooooowwwwwwww!!!!!!!!!!

that's awesome!!!!!!!!!!!

Really great idea

Congratulations..........

gonndo
Activity Score 1092
Copywriter |

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

RT3's picture

To the next level, propos Shackleton, desde Monterrey Nuevo Leon felicidades.

RT3
Activity Score 66
RT3's picture

To the next level, props Shackleton, desde Monterrey Nuevo Leon felicidades.

RT3
Activity Score 66
gonndo's picture

This is the most greatest thing ever!!!!!!

And I'm not kidding

gonndo
Activity Score 1092
Copywriter |

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

rozana.rk's picture

Super! Made me laugh too :)

rozana.rk
Activity Score 5
New Delhi
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