Kellogg’s Krave partnered with comic book artist Francis Manapul (DC’s Flash, Detective Comics) to bring geek culture cravings to life at the San Diego ComicCon. We turn the day’s trending topic, women with superpowers, into a live art installation using Kellogg’s Krave cereal and chocolate as the medium. After 5 hours the art was completed and stayed on display for the rest of the day in NerdHQ, while a timelapse video was shared on Instagram and Facebook the same day.
Ambient advertisement created by Edelman, United States for Krave, within the category: Food.
Chief Creative Officer: Steven Slivka
Executive Creative Director: Aaron Noffsinger
Creative Director: Baptiste Limb
Associate Creative Director: Adam Kitzmann
Artist: Francis Manapul
Account Director: Andrea Williamson
Producer: Ellina Stein
Director: Mike Matthews