ING Tech needed concepts for a new statement-building and made an open call for architects to propose their version.
First of all, we made an identity for this open call. Then, we turned its logo into a real-life pop-up office called BIROU PENTRU UN OM (An office just for one), available for those who desired a place to work in for free.
Ambient advertisement created by Rusu+Bortun, Romania for ING, within the category: Electronics, Technology.
Chief Creative Officer / Chief Executive Officer: Catalin Rusu
Typographer / Designer: Bianca Dumitrascu
Creative Director: Bob Toma
Group Creative Director: Mircea Craciun
Art Director / Creative Partner: Marc Bortun
Art Directors: Bogdan Pop, Eugen Preda
Senior Copywriter: Marius Tudor
Copywriter: Andrei Paduraru
Client Service Director: Miruna Macsoda
Cyber Growers: Ruxandra Oprea, Simona Oprea, Isabelle Dandoczi
DTP / Designer: Anca Uscatescu
Project Manager: Alexandru Ose