Power of words

Agency Network: 
April 2011


Ambient advertisement created by Miami Ad School, United States for IBM, within the category: Electronics, Technology.


Turns talk time into useable energy.

Advertising School: Miami Ad School, Brooklyn, USA
Creative Directors: Dov Zmood, David Korchin
Art Director: Florian Marquardt
Copywriter: Andrew Siegel
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Glut's picture

anyway, why is this post?

Activity Score 3935
Public Relations at Glut. Ideas Boutique.
sirvan's picture

Why are creative directors at an ad school? Do you mean TEACHERS?

Activity Score 29860


"I love some things, and don't love some other things."

ace85le's picture

It's an agency too sirvan. Haha. But this is not good, sorry.

Activity Score 3935
Marketing Manager |



Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

morse's picture

This is fake. You can't do this.

Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

ivan's picture

It's not fake, it's student work. But I agree it can't be done. You would need a piezoelectric device to generate electricity at the very beginning and the amount of energy created would be microscopical. But apparently IBM engineers said it will work fine.

Activity Score 12
Creative Director at Ads of the World
sergeo_syd's picture

This sucks monkeys

Activity Score 595
Production Manager at www.skozak.com |

http://edictive.com - Film Production Management

atb2005's picture

I'd love to see some non Miami Ad School student work.

Activity Score 13557
gioborde's picture

I disagree here, Although it might be that at the moment its not something that could be carried out (at least not in the way it is thought of) it is an interesting point to explore, its an idea that can open a posibility for outbreaking devicies that might indeed generate the intended solution. From binary codes to bidi codes..who wouldve bet on something like that?. In the end, advertising is not only about selling products, but generating solutions as well, changing the world and bringing new developments into the market...thumbs up to what ive seen from M Ad S brooklyn lateley, Its visionary, refreshing and brings hope to the way young creatives are focusing on advertising. IMO

Activity Score 1385
Art Director at LEO BURNETT |


madvertiser's picture
Activity Score 15
Boxey's picture

The only thing I liked about this was that they used "MIO" to represent "million."

Activity Score 8879
Melaleuca In-House
Glut's picture

anyway, why is this post?

Activity Score 3935
Public Relations at Glut. Ideas Boutique.
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