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Stuck on billboard

Agency Network: 
Published/Aired: 
May 2008
Hubba Bubba:  Stuck on billboard
Hubba Bubba Ambient Ad -  Stuck on billboard

Description

Ambient advertisement created by DDB, South Africa for Hubba Bubba, within the category: Confectionery, Snacks.

Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Darren Borrino
Copywriter: Stuart Turner
Photographer: Clive Stewart
Other additional credits: Paul Binikos
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spacecadetglow's picture

without the explanation, and just driving down the road, i don't think i would have realized this. i probably would have just thought it was a shoddy job. it's clever, i've never really seen anything like it before, but i don't like it.

spacecadetglow
Activity Score 247
Graphic Designer
djakuza's picture

i like it, but could be better as a CLP where you can see the chewing gum directly on the inside of the glas.

djakuza
Activity Score 517
Art Director
the_executioner's picture

+1

the_executioner
Activity Score 93
Creative Director
white widow's picture

think is fake

white widow
Activity Score 137
Art Director
spacecadetglow's picture

looking at it again, i agree. it does look fake.
if it were real though, i would still think the same thing.

spacecadetglow
Activity Score 247
Graphic Designer
Michael Wolmans's picture

You can see that it was done for real by the additional photos.
I think it's Gold.

Michael Wolmans
Activity Score 94
Copywriter
spacecadetglow's picture

that doesn't mean they actually hung it up.

spacecadetglow
Activity Score 247
Graphic Designer
Michael Wolmans's picture

Yes but I don't think they are actually claiming that it stuck up with gum. I think they just mean that it supposed to look like it

Michael Wolmans
Activity Score 94
Copywriter
spacecadetglow's picture

oh, no, i understand that. but i don't necessarily believe that they actually put it up at all.

spacecadetglow
Activity Score 247
Graphic Designer
stueyT's picture

Hey spacecadetglow

Give me an address and I can send you photos of it going up as well as videos.
Thanks for the skepticism.

stueyT
Activity Score 12
DDB
spacecadetglow's picture

RELAX.

spacecadetglow
Activity Score 247
Graphic Designer
stueyT's picture

I am relaxed. Just wanted to send you proof so that you know it went up for real.
Think you might need to relax.

stueyT
Activity Score 12
DDB
chuckieT's picture

Wow stueyT. You do need to relax. I have never seen anyone as angry as you on this site, well, except for this one guy DancingDave.

chuckieT
Activity Score 680
Creative
_sai_'s picture

what is it to say

_sai_
Activity Score 32
babylon's picture

Nice.
Very nice idea.
Really. Really nice idea.
An idea from last year's Cannes outdoor Silver.

http://adsoftheworld.com/media/ambient/penline_stationery_strong_tape

babylon
Activity Score 16
ramesses's picture

it's ok there,and just ok。even though its ideal is good,the expression is not proper at all and we will say“that definitely a fake thing”

ramesses
Activity Score 16
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