The reverse campaign

Agency Network: 
Published/Aired: 
June 2010

Description

Ambient advertisement created by Publicis, Belgium for Garnier, within the category: Health.

Caption

Did you get just a few years younger?

Advertising Agency: Publicis, Brussels, Belgium
Creative Directors: Alain Janssens, Paul Servaes
Art Director: Sophie Norman
Copywriter: Nathalie Delchambre
TV Production: Martine Levy-Lambrechts, Alexis Van Calster
Production house: MIB, Filip Vangeffelen
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Highest Rated

Akiff's picture

Love it !

Akiff
Activity Score 86
Paris
Akiff's picture

Love it !

Akiff
Activity Score 86
Paris
ronstr's picture

fantastic!

ronstr
Activity Score 140
Creative Director at art director
morse's picture

Very good idea indeed.

morse
Activity Score 17897
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

tytpol's picture

Really like it!

tytpol
Activity Score 775
Copywriter |

www.tytpol.com

kleenex's picture

The campaign idea works for me

kleenex
Activity Score 57557
Web Designer/Developer
suresh90's picture

awesome :)

suresh90
Activity Score 614
Art Director at visualizer |

www.creativevideoads.blogspot.com

fotdot's picture

Interesting approach.

fotdot
Activity Score 672
Creative Director
krikato's picture

I love the campain in Radio and Tv, but in Magazines...I don`t know

krikato
Activity Score 62
CommandZ's picture

Well done, bravo!

CommandZ
Activity Score 2387
Creative Director
samcabodi's picture

Mmm...

Sounds like a good concept to me, but not a good idea.
I mean, it makes you go years behaind, and makes you feel younger, so... actually you wouldn't need the product!

Sounds to me like the target cannot be met!

samcabodi
Activity Score 9
Graphic Designer
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