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Italy special

Agency Network: 
Published/Aired: 
October 2008
Expedia:  Italy special
Expedia Ambient Ad -  Italy special

Description

Ambient advertisement created by Serviceplan, Germany for Expedia, within the category: Transport.

Advertising Agency: Serviceplan Munich / Hamburg, Germany
Creative director: Ekki Frenkler
Art Directors: Patrizia Marroni, Pei Mueller-Lierheim
Copywriter: Petra Nachtigall
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LeeHarvey's picture

Advertising in my morningcoffee. Nothing is sacred anymore, I must be gettin' too old for this shit....

LeeHarvey
Activity Score 3045
Creative Director
Blissful's picture

Agreed, and I'm only 24. This would just piss me off.

Blissful
Activity Score 142
Best ever!
Guest commenter's picture

MAGNIFICO! JUST BRAVO

Guest commenter
Wordnerd's picture

agreed. you order a coffee and get an ad. should be for free

Wordnerd
Activity Score 6692
Copywriter
Guest commenter's picture

Got a point. I usually like funny spotting for ads... But, coffee, give me a break

Guest commenter
LessTalkMoreMock's picture

I like it. Way better than this...

http://blog.360dgrs.nl/wp-content/uploads/snow.jpg

I wonder how long before Aer Lingus starts advertising in my Guinness pint?

LessTalkMoreMock
Activity Score 104
Copywriter at Advertising/Design |

Critical Intent Adblog

Guest commenter's picture

no way! the snow one is so nicely simple

Guest commenter
sneakyhands's picture

cool

sneakyhands
Activity Score 1857
Copywriter
Guest commenter's picture
Guest commenter
Guest commenter's picture

Why do people persists on putting a results section in these ads? It's so obviously made up ALL the time.

Guest commenter
Copydog's picture

I like those. Some of them are hilarious :>

Copydog
Activity Score 129
Copywriter at Copywriter / Publicis, Slovenia
Javier Ramírez's picture

Eso es a lo que llamo: nuevos medios

http://javoramirez.wordpress.com/

Javier Ramírez
Activity Score 1243
Creative Director at Nexus BBDO |

Chief Creative Director Nexus BBDO

Guest commenter's picture

I like it.

Guest commenter
Mandark's picture

so..I go to my coffee shop.and there's a 20 minutes waiting line because some girl at the couter is trying to use a stencil to write travel offers in capuccino cups..oh yeah..by the time i get to the couter..i'm definnelty interested..what a stupid idea...it's just this need to be "unconventional"... i wonder if the CD looked at his morning coffee and went..u know what this coffee could use? some kind of message...the next step will be puting sugar in paterns..too....

Mandark
Activity Score 403
copywriter |

"U think it's perfect?! Press delete and start again!"

Guest commenter's picture

Buen recurso

Guest commenter
Blair Semenoff's picture

It gets your attention and will be discussed at the office, so I would have to say that is an effective ad.

Blair Semenoff
Activity Score 651
TruAction Flix provides companies with a new promotional product aimed toward the youth market. This simple yet highly effective marketing tool touches on the 3 main dynamics of neuromarketing; attention, emotional engagement and memory attention
Guest's picture

u like it or not.
the fact is u will always remember it.
the job is done.

Guest
Guest's picture

k

Guest
Guest's picture

we are developing a new kind of media that activates just in the moment when you fart. with the use of a secret technology it converts a simple fart on our clients super cool jingle.
contact us
myjingleass.com

Guest
Wordnerd's picture

AWESOME!!!! i want one!

Wordnerd
Activity Score 6692
Copywriter
Blair Semenoff's picture

hahahhahahahah

Blair Semenoff
Activity Score 651
TruAction Flix provides companies with a new promotional product aimed toward the youth market. This simple yet highly effective marketing tool touches on the 3 main dynamics of neuromarketing; attention, emotional engagement and memory attention
Guest's picture

Yeah, EXPEDIA will do anything to pocket your money. They are scammers. source: http://www.expedianews.com

Guest
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