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Guest's picture

now i'm hungry.
nice panty marks btw

Guest
Idea machine's picture

ha ha ha thats funny which is wrong for a serious matter

Idea machine
Activity Score 156
Art Director |

This is not a funny signature

gienel's picture

in your face

gienel
Activity Score 339
Art Director at Art Director |

(my Life Is Design & Design Is my LIFE)

itch's picture

hmmm, nice thought!

itch
Activity Score 806
Graphic Designer |

* it's not how good you are. it's how good you want it to be *

mapliopl's picture

ahahaha, we've all had ideas like this before that never passed the first round... it doesn't mean they're bad though, they're just tasteless... or not?

mapliopl
Activity Score 146
Art Director at Bailey Lauerman
saidukaringa's picture

This type ideas never pass...
sure .. it attracts

saidukaringa
Activity Score 278
Dubai, United Arab Emirates |

Saidu Karinga
The Idiot

Michael Newman cover's picture

Ow, I dosen't want to be the model in this shoot.

nice idea

Michael Newman cover
laylowmoe's picture

EXCRETA, not EGESTA!

See, this is a cultural thing. To many Asians, a stinky gutter is no big deal. They can live with it, they generally ignore it, and they have no qualms about dumping more trash into it and stinking it up even worse.

But human faeces is taboo. It's utterly unbearable. It canNOT be tolerated.

So the idea here is "a dirty gutter stinks of shit". And the rest of the world says "well, DUH!"

But to the Chinese, this conveys the message that they need to clean up their gutters.

laylowmoe
Activity Score 328
Copywriter
Guest's picture

Egesta is actually correct, my dear.

Guest
proverbialthought's picture

I can see how this made it out of committee, but in applying it it is WAAAAAAAY too over the top. Excellent line of thinking though.

Culture In Ads: www.culturaltheology.org

proverbialthought
Activity Score 278
Graphic Designer |

...

Maxwedge's picture

Laughed so hard I almost weed meself.

Maxwedge
Activity Score 558
Art Director |

== Bring back fags, lard and the biff.

Reet's picture

Advertising is all about symbolism!
The creative here has tried their butt off to convey that we humans are still careless many times and don't take note of places getting polluted by drains, gutters and every bit of shit..
Stll..everybody has a opinion and invariably some are intellectual ones.
So there is this great challange before creative brains to keep checking connect and disconnect quotient.
As long as they are more aware of this, they need not to get disappointed. In any case, get inspired..
Buck up guys!

Reet
billy Hill's picture

A big ass about to drop a big turd in an open drain is pretty straight up. The impact is really good.
However, I Don't know if this will make much of a difference. Most of Asia, from my understanding, is too relaxed when it comes to monitoring pollution and forecast studies suggest the situation has the potential to worsen. But good luck to them. The guy in the Paul Smith top is fucking funny too.

billy Hill
cp's picture

Something's telling me that a gay elephant's coming!

Funny, and sure well attracts attention.

cp
Activity Score 354
Creative Director
I ate Steve Fossett's picture

so cute...

I ate Steve Fossett
Byte's picture

Disgusting!

Byte
Activity Score 327
Art Director |

Byte!

Kayarr's picture

Crude, but VEEEEEEEEEERY effective ;);)

Kayarr
Guest's picture

www.desencannes.com
send to them too

Guest
jsbrocka's picture

I prefer the one that Harrison Communications Philippines did for Unilab, Inc. Same execution, slightly different idea.

Check this link out:
http://www.flickr.com/photos/73477713@N00/sets/72157600085705506/

jsbrocka
Activity Score 19
Copywriter
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