Description
The campaign consists of stickers that look like brass memorial plaques that were affixed to park benches around the city. The stickers provided the url to a pro-euthanasia microsite. The issue of planned euthanasia is currently before the Canadian courts.
Ambient advertisement created by Cundari, Canada for Dignity in Death, within the category: Public Interest, NGO.
Advertising Agency: Cundari Advertising, Toronto, Canada
Creative Directors: Andy McKay
Art Director: Andy McKay
Copywriter: Andy Manson
Creative Directors: Andy McKay
Art Director: Andy McKay
Copywriter: Andy Manson
Dec 08, 2009 - 3:51jackmancer2017
hmm bit bad taste to place this kind of text on a bench like this
Dec 08, 2009 - 10:41sirvan
Nah, it's a pretty common place to put plaques.
+++
"I love some things, and don't love some other things."
Dec 08, 2009 - 4:45morse
Powerful advertising. I can't debate the issue at hand.
Art Director |
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Dec 09, 2009 - 15:49silvi
I prefer this message a newspaper o magazine, not a public place.
Copywriter
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