Crane

Published/Aired:

May 2006

Posted:

May 30, 2006

Tags

Ambient Gaming

Description

As building companies in Chile don`t work on weekends, the guys at IDB-FCB decided to use the best located cranes on one most influential places of Santiago city as an ambient for Lego. The action consisted of hanging a giant fictitious Lego block from a crane.

Credits

Advertising Agency: IDB-FCB, Chile

Nov 02, 2006 - 8:27

DEJEN DE "ARMAR" TANTO ESCANDALO...LAS 2 PIEZAS DE LEGO ESTAN BUENAS TANTO LA DE OGILVY COMO LA DE IDB DRAFT FCB...ADEMAS AQUI EL QUE SE BENEFICIA SON LOS FESTIVALES QUE SIENDO TRUCHO O NO LE LEVANTAN UN POCO EL TRABAJO CREATIVO A ESTA PARTE LARGA DEL MUNDO LLAMADO CHILE. SOLO FALTA SACAR UN TRUCHO PARA PLAYMOBIL JEJEJEJE...BROMA...YA HAGAN LAS PACES....SALUDOS

ozamu

Activity Score 60

Other

Feb 13, 2007 - 6:22

'As building companies in Chile don`t work on weekends'

by that, who's going to hang up those gigantic lego cube?

ooops

Activity Score 448

Other

Feb 29, 2016 - 14:06

Wins!!!

YFX