A Coca-Cola vending machine was placed at the Royal Institute of Technology in Stockholm. Instead of a logo on the front, the machine said ”Sing for me”. By singing a short christmas carol the machine dispensed a free Coke to all students wanting to help spread some christmas spirit during finals.
Ambient advertisement created by JMW, Sweden for Coca-Cola, within the category: Non-Alcoholic Drinks.
Executive Creative Director: Joakim Karlsson
Creative Director: Samuel Garlöv
Account Director: Brit Stakston
Project Management: Joakim Johansson
Project Assistants: Karl Nelson, Ida Torkkeli
Editing: Mikael Hall
Art Director: Jonas Böttiger
Production design: Anders Udell, Mässbolaget