Hungry bear loose in NYC

Agency Network: 
February 2014


To launch our new ad campaign, Chobani created a Super Bowl commercial featuring a discerning bear on the hunt for real, natural food. We decided to bring that to life on the streets of NYC and see how people would react.

Ambient advertisement created by In House, United States for Chobani, within the category: Food.

Advertising Agency: In House, New York, USA
Creative Director / Copywriter: Ted Sabarese
DP: Marshall Rose
Production Company: Lovely Giant Productions
Executive Producer: Inna Khavinson
Editor: Tyler Peck / Nomad Editing Company
Color Grading / Sound Mix: Dungeon Beach
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Highest Rated

LG's picture

:56 is priceless.

Activity Score 4
kleenex's picture

hahahahaha great idea.

Activity Score 57557
Web Designer/Developer
Mr. The Bear's picture

If my mother was a bear and my father was Chewbacca, I would be that bear.

Mr. The Bear
Activity Score 243
Higher School of Communication and Media Studies |

Bear It

LG's picture

:56 is priceless.

Activity Score 4
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