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No parking

Campaign
Agency Network: 
Published/Aired: 
August 2009
Chicago Now:  No parking

Description

A Cubs game sponsorship was used as a platform for more than traditional fan swag, a pile of cars was stacked up outside the stadium along with a sign. The car pyramid drew crowds of passersby snapping pictures, and drove viewers to ChicagoNow where the popular “Parking Ticket Geek” blog is housed.
Related links:
http://www.chicagonow.com/
http://www.chicagonow.com/blogs/parking-ticket-geek/

Ambient advertisement created by Zig, United States for Chicago Now, within the category: Media.

Caption

Call me crazy, but I think Chicago needs more parking

Advertising Agency: Zig, USA
Creative Director: Stephen Leps
Art Director: Janay Blazejewski
Copywriters: Geoff Berg, Natalie Taylor
Strategic Planner: Ryan Wilson
Team Leader: Carlie Naftolin
Retoucher: Jeremy Thompson
Studio: Mazen Mansour, William Leung
Print Production: Jen Dark
Music Company: RMW
Music Director: Ted Rosnick
Sound Designer: Tyson Kuteyi
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Highest Rated

Guest's picture

Don't get this???

Guest
car9's picture

hahahah....so funny!

car9
Activity Score 15
Art Director at Creative Juice\Sil
Bundy Agency's picture

ironic that they took up two carparks to tell me they need more, but effective none the less

Bundy Agency
Activity Score 597
Art Director
LeeHarvey's picture

This one does look a bit photoshopped....

LeeHarvey
Activity Score 3045
Creative Director
just write's picture

idea is good....

just write
Activity Score 651
Copywriter at Banyantree communications
silvi's picture

Definitivamente llama la atención.

silvi
Activity Score 4172
Copywriter
Guest's picture

Me encanta que haya alguien con una banderita de Argentina opinando en español ;)

Guest
A stranger abroad's picture

Good stuff. So much ambient is lame and only works in the 'for-shows' photograph - if even that. This one is the exception. Strong simple point. Impossible to miss. Well done.

A stranger abroad
Activity Score 427
Copywriter at Singapore
Icharyess's picture

great idea,, wow!

Icharyess
Activity Score 13
Guest's picture

Don't get this???

Guest
Dingleberry Jack's picture

I thought it was a Mickey D's ad....

Dingleberry Jack
Activity Score 246
Guest's picture

The MacDonald sing is clouding the Ad!

Guest
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