Advertisement

The Helping Hand

Agency Network: 
Published/Aired: 
June 2009

Description

Creative Director:Víctor Cabezas

Ambient advertisement created by Leo Burnett, Puerto Rico for Charmin, within the category: House, Garden.

Advertising Agency: Leo Burnett Puerto Rico
Art Directors: Fabio Gil, Roberto Acevedo
Copywriter: Nánel Rodríguez, Ricardo Martí
Additional credits: Madeline Hidalgo
Log in to post comments
shahidali's picture

The helping hand....Lolz. brilliant idea. Top class campaign. And what music. Loved it.

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

and the boat's picture

agree about concept and music theme, brilliant!

(track: Gypsy men - Babarabatiri).

and the boat
Activity Score 25
jackmancer2017's picture

Seriously I can't see this work. I wonder if people need that much of paper to read the full message, or they'd come in when half the story is told.

I'd rather see mr Whipple back ;p

jackmancer2017
Wordnerd's picture

nice!

Wordnerd
Activity Score 6692
Copywriter
Brooklander's picture

Very clever. Love it.

Brooklander
Activity Score 42
Art Director
daniel ieraci's picture

Very nice.

daniel ieraci
Activity Score 333
Art Director
anHiiieeta's picture

good. cool

anHiiieeta
Activity Score 328
Art Director
sirvan's picture

No. Nobody would use this. In fact, it would piss people off. Get your stupid ad hand out of my stall!

This is probably fake, as well.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

jamesrothenburg's picture

The video presentation is entertaining :) Better than the actual ad.

jamesrothenburg
Activity Score 554
Art Director
michdec's picture

I don't think it matters whether people use it or not, they would definitely read the message and I think its a strong argument that 7 sheets makes up 28 of other cheaper brands.
I liked it a lot.

michdec
Activity Score 440
silvi's picture

I think this is nice. Good aproach. Sorpresive.

silvi
Activity Score 4170
Copywriter
copywriter.txt's picture

Straight to the point.

copywriter.txt
Activity Score 828
Copywriter
gmint7's picture

idea is good, not really practical, but gets the message across.

but a one page of jpeg would suffice.

reason: the video feels like its trying too hard to be creative , with the music and all the cooper fonts.

gmint7
Activity Score 2675
Art Director at ad grad @ S Francisco |

:::J:::

Hiperion's picture

Funny although people will continue buying cheaper paper.. :DDD

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
Hiperion's picture

Funny although people will continue buying cheaper paper.. :DDD

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement