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Cowxinhas

Agency Network: 
Published/Aired: 
April 2010
Cadbury:  Cowxinhas
Cadbury Ambient Ad -  Cowxinhas

Description

Ambient advertisement created by McCann, Brazil for Cadbury, within the category: Confectionery, Snacks.

Advertising Agency: W/McCann, São Paulo, Brazil
Creative Directors: Tales Bahu, Eric Sulzer
Art Director: Renato Zandoná
Copywriter: Rubens Marinelli
Illustrator: Renato Zandoná
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sophia_uk's picture

Great art, great idea!

sophia_uk
Activity Score 28
luispiter's picture

crazy....

luispiter
Activity Score 2756
comunication
rehpani's picture

POR QUE UNA VACA???

rehpani
Activity Score 312
Etorres Publicidad/ITSU
iRIO's picture

Do you think Duas Vacas would be better?

iRIO
Activity Score 224
jobless
iRIO's picture

maybe because it's Cadbury..

iRIO
Activity Score 224
jobless
brandingworthspreading's picture

Because it is for "Cow Parade" exhibit. People or brands can design cows with artistic ideas and they are placed in certain areas of the city

brandingworthsp...
Activity Score 648
Copywriter at brandingworthspreading.com |

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Hernandez58's picture

CADBURY, IT SO CRAZY!!!!!!!

Hernandez58
Activity Score 15
SoniaBlade99's picture

CRAZY!!! Oh yeah! Cadbury is MAD

SoniaBlade99
Activity Score 12
Audrey_5Avenue's picture

Cool!!!

Audrey_5Avenue
Activity Score 12
jamesduff's picture

Awesome, cadbury is always ahead!

jamesduff
Activity Score 15
Fernadinho985's picture

COOL!!!

Fernadinho985
Activity Score 12
Juanpi's picture

Cows!!!Funny!

Juanpi
Activity Score 15
MindDrift's picture

What's the message? It takes 15 000 Chiclets to get rid of bad breath? And why a cow? Meat doesn't cause bad breath as much as onion and garlic.
It looks like random art to me. Not an ad.

MindDrift
Activity Score 1168
Graphic Designer
fabiomarquesf's picture

Cow parade! That's why a cow.
Maybe if it were for the garlic or onion parade they would've done an onion made out of chiclets.

fabiomarquesf
Activity Score 74
Copywriter
L. Wiesen's picture

strong and attractive...

L. Wiesen
Activity Score 1340
Copywriter
hufflepoff's picture

Yeah Im not seeing the ad in this cow... cool art though.

hufflepoff
Activity Score 430
Art Director at shwing
Emmanuel585858's picture

Great!!!!

Emmanuel585858
Activity Score 12
Julio Sanchez's picture

Cool!!!

Julio Sanchez
Activity Score 12
Panther5859's picture

Cadbury is unbelievable

Panther5859
Activity Score 24
Usher's picture

GREAT!!!!VERY CRAZY!!!

Usher
Activity Score 26
aRianna23's picture

excellent execution! great idea...

aRianna23
Activity Score 281
Media Buyer at CultureSpan Marketing
Paulla100's picture

Uau!!Cool!

Paulla100
Activity Score 36
HJ8909's picture

Unusual!!10!

HJ8909
Activity Score 26
jeff.emmanuel's picture

nice!

jeff.emmanuel
Activity Score 149
Art Director at JWT |

Jeff

JamesTY's picture

Cool

JamesTY
Activity Score 24
JamesTY's picture

Cool

JamesTY
Activity Score 24
peterwbauman's picture

very nice

peterwbauman
Activity Score 107
Copywriter at Athens, GA
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