Weight Donation

Agency Network: 
Published/Aired: 
June 2012

Description

Ambient advertisement created by Artplan, Brazil for Bodytech Gym, within the category: Health.

Advertising Agency: Artplan, Rio de Janeiro, Brazil
Executive Creative Director: Roberto Vilhena
Creative Directors: Gustavo Tirre, Alessandra Sadock, Rodrigo Moraes
Art Director: Marcelo Moura
Copywriter: Guilherme Fleury
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Highest Rated

karruza's picture

Gorgoues idea! social value is the most important thing to be concerned imho..

karruza
Activity Score 288
mareanx's picture

really effective way of helping people through advertising!!

mareanx
Activity Score 196
Art Director at Freelance
kleenex's picture

Winner.

kleenex
Activity Score 58791
Web Designer/Developer
zhangcuihaoyun's picture

severe

zhangcuihaoyun
Activity Score 43
Andrés Mencía's picture

I have just seeing this and it remember me so much to a campaign for the One Show Student Competition 2011.

The idea is exactly the same and the esthetic is quite similar.

What do you think?
http://www.behance.net/gallery/CITY-HARVEST-Food-converters/1257971

This work is from: Aida Martinez, Mapi Bartolomé (http://www.flickr.com/photos/mapibg/) , Antonio Jimenez (http://www.brasmen.com/) and Andrés Mencía (http://andresmencia.com/) with many more good ideas behind.

Andrés Mencía
Activity Score 4
M K's picture

Cannes.

M K
Activity Score 15
Copywriter
karruza's picture

Gorgoues idea! social value is the most important thing to be concerned imho..

karruza
Activity Score 288
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