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Backed Baby

Agency Network: 
Published/Aired: 
November 2016
Biosea: Backed Baby
Biosea: Backed Baby
Biosea Ambient Ad - Backed Baby
Biosea Ambient Ad - Backed Baby

Description

Backing babies is very common in Africa and it’s one of the ways strong bonds are built between the mother and her child and so at an event for nursing mothers organized by Mamalette, we deployed this ambient idea with a make-believe baby being backed by her mother which could be anyone who sat on the branded sits.. We had the baby holding our client's brand to reinforce the connection between a mother, a child and our brand. Biosea cod liver oil with orange flavour.

Ambient advertisement created by Johnnyambient, Nigeria for Biosea, within the category: Health.

Advertising Agency: Johnnyambient, Lagos, Nigeria
Creative Director: John Usifo
Art Director: Ayo Ishola
Photographer: Bunmi Soremekun
Additional Credits: Martins Mommah / Biofem Group
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Highest Rated

kleenex's picture

Interesting. Not so sure it works.

kleenex
Activity Score 58667
Web Designer/Developer
halaby87's picture

okay

halaby87
Activity Score 10502
Marketing Manager |

M.Halaby

kleenex's picture

Interesting. Not so sure it works.

kleenex
Activity Score 58667
Web Designer/Developer
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