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Responsible ashtray

Agency Network: 
Published/Aired: 
February 2014

Description

Only 20% of Smokers want to continue smoking, the other 80% can stop now.

Ambient advertisement created by dim&canzian, Brazil for BemSer, within the category: Public Interest, NGO.

Advertising Agency: Dim&Canzian, São Paulo, Brazil
Chief Creative Officer: Michele Dim D’Ippolito
Chief Media Officer: Marcio Canzian
Creative Directors: Michele Dim D’Ippolito, Bruno Cirello, Samuel Segatelli
Head Planner: Samantha Barbieri
Art Director: Bruno Cirello
Copywriter: Samuel Segatelli
Film Editor: David Donato
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damnson's picture

It worked.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

Nice idea.

kleenex
Activity Score 58797
Web Designer/Developer
Camel Toe's picture

Fucking Good idea

Camel Toe
Activity Score 129
Creative Director at dim&canzian
Gin Tonic's picture

awesome

Gin Tonic
Activity Score 27
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