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addyhoch10's picture

rocky backs?
anyway, i like the idea.

addyhoch10
Activity Score 2592
Art Director
Yokel's picture

I had a rocky back once. Took three months to go away!

Yokel
Activity Score 604
Art Director
Stigset's picture

I love these sort of stunts

Stigset
Activity Score 1454
Art Director
roman-schwienbacher.com's picture

this is a good idea , better then the meat one

roman-schwienba...
Activity Score 1021
Photographer
brain123's picture

Indeed.

brain123
Activity Score 830
Creative Director at Crea DRAFTFCB
MonteVerde's picture

The shirt translates, Rocky Returns. They probably goofed and put Rocky Backs.

MonteVerde
Activity Score 11
Davosk's picture

It would be better if these guys looked like heavyweight boxers. That would make this perfect and they would really stand out in public. These kids were probably cheap to hire but they look more like skateboard kids. Not bad.

Davosk
Activity Score 4811
Art Director
Have Heart's picture

Very strong idea!

Have Heart
Activity Score 922
Art Director
Dick Huges's picture

Rocky Backs is funny.

Dick Huges
Activity Score 937
Copywriter
dookievil's picture

que bien,

dookievil
Activity Score 92
Copywriter
mahi_dhk's picture

good idea and very effective!!!

mahi_dhk
Activity Score 90
Art Director at Grey Dhaka
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