Description
Ambient advertisement created by TBWA, Russia for Adidas, within the category: Fashion.
Creative Director: Maxim Kolyshev
Art Director: Antonina Pirogova
Copywriter: Alexandra Vasilieva
Highest Rated
Honestly? It feels like a parody on case movies. "where there has been no lighting since 1984!!!" Wow. Is that the Good Deed???? 'A moment of celebration for the locals' 'the campaign received wide response on the social networks and the media'. And to cap it of: "When you have the energy, you can save the world" ha, ha, ha
This proves nothing about the unique boost technology.
P13
Honestly? It feels like a parody on case movies. "where there has been no lighting since 1984!!!" Wow. Is that the Good Deed???? 'A moment of celebration for the locals' 'the campaign received wide response on the social networks and the media'. And to cap it of: "When you have the energy, you can save the world" ha, ha, ha
This proves nothing about the unique boost technology.
P13
"First this. Then this. Oh, then we did this, too! And to cap it all off, we even added a that!" Good ideas are often simple ones. This cumbersome series of tactics is proof of that.