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Fish fart

This is an agency job ? It's

This is an agency job ? It's really bad. Why are there flames ? the bubles seem fake, and the water has to many weird silhouettes.
If this was a student work, I would say it wasn't to bad but needed some polishing, but for an agency they can do much better

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Now I understand. You're

Now I understand.

You're FRENCH.

After being demolished by the English at Twickenham last Sunday I can understand you're in a shitty mood.

And can't read English.

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i'm writing this here

i'm writing this here because i don't want it getting lost in the shuffle. forgive me, i'm tired and i haven't the eyes right now to read everyone's posting to see if it's already been adressed:

chili is spelled with one "l". in the line under the can, you have it spelled with two. you might want to fix that.

other than that, could be my sleepyness, but i laughed when i saw this and got it right away. it isn't glossy and it isn't super slick, but i got it and i thought it was good... except for the spelling.

fish fart. i'm such a child, but i seriously thought this was funny.

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hey you're really

hey you're really sofisticated! I really can understand how you people care that much with the details, it's because you don't care with the ideas.
in good advertising details doesn't matter, and you know why? it's because normal people are not photoshop lovers, they are only consumers!

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You keep disrespecting

You keep disrespecting consumers like that you won't sell a thing. Give them some credit and put some quality in the ad.
As a wise man said before me (not that I claim to be wise):
The consumer is not a moron, she is your wife.

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I agree it could've been

I agree it could've been executed perfectly but Hey... this is Jordan where we have clients who don't pay for a thing and we have to band aid things together and lucky if we can shoot anything.

But why are there flames?

How does your arse feel after a nice hot Vindaloo?

My God don't you obviously don't/can't read English Stigset.

Tuna with CHILLI

I assume you are either a client or a dumb suit

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The I must ask how dumb YOU

The I must ask how dumb YOU really are. I'm still pondering how the hell it's possible to be a flame under water. Thats not possible. If you post your work here, be ready to be critisized, if you cant handle critics dont post.

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when you see under water

when you see under water welding you 'll see it a flame, i just want to say that's possible to show flame under water, and even if it' wasn't possible it can be symbolique

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I work for clients who don't

I work for clients who don't want to spend money either but that should only be a challenge. Don't let budget limitations stand in the way of creativity.

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Look dude, I'm really tired

Look dude, I'm really tired of your cursing. This is advertising, so respect the people who are giving you feedback. If you cant take open criticism, you better fuck yourself out advertising.

And to add Chilli and Chili are OK Chilli is British and Chili is American.

And other thing, I don't think this ad is anywhere near good. I dont like food being patched with farting, it mademe lose my appetite. Yeah bad photoshop too. and boring copy.

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Ok first of all, i'm

Ok first of all, i'm Norwegian and working as a AD in Paris. Second I speak fluently English, and yes I did get the fart joke (wich i thought was funny when I was 10), but you don't get flames comming out of your ass when farting (especally not under water), and third associating farting with food is not a good thing.

Now if you post stuff here be prepare to get critics, if you can't handle it don't post it on AOTW.

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stigest, give me a

stigest, give me a break.
Youre analyzing a tuna farting for gods sake! listen to yourself.

Fish dont fart for a start. Look at the idea and stop going to deep into it.

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I'm talking about the flames

I'm talking about the flames man, There was a cool campaign ones with a girl in a swimming pool farting. you only saw some bubbles comming out of her swimming suit. And beeing such a tricky subject they managed to make it look classy. This one doesn't,I'll try to find it for you

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LOL! a girl farting made to

LOL! a girl farting made to look classy?

Ok so he used flames, the execution is not perfect, we all agree on that.

I think one or two bubbles would have been enough. But no need to crucify the poor guy.

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Errrr....since when do all

Errrr....since when do all ads have to be possible???

It's fantasy Dummy.

Derrrr.

I don't mind critics but when they're just plain dumb then they need some response

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How is this: This is an

How is this:

This is an agency job ? It's really bad. Why are there flames ? the bubles seem fake, and the water has to many weird silhouettes.
If this was a student work, I would say it wasn't to bad but needed some polishing, but for an agency they can do much better

Plain dumb critique?
If you're THAT agressive and defensive, post some work you actually believe in and have some relevant arguments to back up your decissions. For now you're just an obknoxious twat, excuse me there.
Kris.

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Sorry but it annoyes me when

Sorry but it annoyes me when agency don't go the full lenght, I've seen stuff posted here (student work), with no budget and with a more professionnal feel to it.

Just the love for the game. That's it

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I think you got me wrong

I think you got me wrong here, I was backing you. I hated the way he took some sensible and honest critique, that was your opinion. He didn't like it, so it was plain dumb. I was having a bit of a go at him, the poster, not you. Sorry for that.

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He he salut daprankster on

He he salut daprankster on s'en remet un ? On essaye d'atteindre les 150 cette fois si ? dommage que c'est pas a ton nom ;-)

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Oh ...je t'ai laissé mon

Oh ...je t'ai laissé mon tour cette fois çi, qui sait peut être tu atteindre un beau petit scores toi aussi, qui sait on dis bien que tout est possible.

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stop messing with stigset.

stop messing with stigset. he made his opinion clear from the start, he said what he thought to be wrong in the ad, what more do you want. we're not all dumb teenagers and we don't all appreciate fart jokes. if you like the ad, fine, say so but don't bash on the people who don't like it. some are part of the target, some aren't. surely an ad like this would be very much liked by hard workers on construction sites, by low-to-medium income targets, low to medium education. I can see it working for those people. But think about the strategy for a second. Who buys canned tuna? Is it workers on construction sites? Could be, but I doubt they'd risk getting dirt from their hands into the can. Those guys eat plastic wrapped sandwiches, food that's easily accesible and easily consumed, not something as messy as a can of tuna. In my opinion, people who buy tuna cans can be placed in 3 categories: restaurants for certain recipes (they will not like the joke), cat-lovers for their cats (they will not like the joke) and house-wifes (they will not like the joke). That's why I think this ad fails. But hey, how about some more info from the guy that posted this. Tell me, my friend, WHO IS YOUR TARGET? What did the client say? Who did they want to sell this to? Thanks.

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No one is bashing stigset

No one is bashing stigset except for the poster of this thing, and surprise surprise, daprankster. I think he found another outcast. Congrats on finding a mate prankster.

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dude, i wouldn't buy food

dude, i wouldn't buy food that promises to make me fart like there's no tommorow, wtf. plus it looks bad. plus there are too many smell suggestions: the fish, the fart, the tuna can, the water. It's a stinky ad, sorry.

and fart jokes? come on, who's the target, dumbed down teenagers? those are the guys that would buy tuna cans?

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hahahahahahahahaha miam miam

hahahahahahahahaha miam miam delicious tuna in cold countries, i like the idea, there's something here, maybe this ad is for people who like rustic food not a herbal dish
sutho, here there's some people with ..... taboo like farting!
keep walikin' guy

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If someone would heed my

If someone would heed my words for a minute. Thank you in advance.

Ok, everybody has spoken, nasty things have been said and good things have been said in defence.

But what we all have forgot is that this is a PROFESSIONAL website for and by people in the creative market. We deliver and accept (or dont) critiques. I have tried to calm down people before and they wouldn't listen, but I hope they do now.

I hope this site does not turn towards one of those sites were they show funny movies etc. because there is nothing but mindless rambling there.

Please do not let this thread be stooped as low as the thread of daprankster and his KKK ad.

There is no need for this. Please keep things professional around here.

Thank you

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sorry, but people are here

sorry, but people are here to post, critic,listen and evolve, listen critics comin' all over the world is very enriching! but there's difference between contructive critics and cheap critics, in this forum there's ppl who always give very contructives critics and that's difficult, to insult ppl and throw cheap critics is very easy! and i d'ont think that's the objective of this forum , i like to continue, i'd like to continue to believe that it will be the case still a long time

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no, not directly at

no, not directly at daprankster. But at the rediculous amount of crowd his thread got. A long thread can be good. But not if it's filled with insults

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I'd say it's all a pretty

I'd say it's all a pretty logical argument between the forum and about two users who are out to do just what you hate so much. I'm sorry if I'm not the most politically correct guy in the world, this thread can't be saved anyway.

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stigest, give me a

stigest, give me a break.
Youre analyzing a tuna farting for gods sake! listen to yourself.

Fish dont fart for a start. Look at the idea and stop going to deep into it.

This is one of the few posts that makes any sense here.

Well done Justpassingby.

Couldn't agree more. Like I said maybe Stigest should move over to the client side and over analize everything like they do.

You need to know that Maxim's is an extremely well known brand here and is known for doing work with a quirky sense of humour. The more off beat (like fish farting under water from over eating chilli) the better.

Maybe people and fish don't fart in places like Norway, Holland and Romania.

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Man, you're amazing. Just

Man, you're amazing.
Just look at the different criticisms you got for this ad. Insulting people who give you an honest opinion is not professionnal for you or your agency.
As to the "client" thing it happens to be them who buy your ad, so it's a good thing to try to get in their head a bit.
Now, I just gave my opinion and, I don't see why I should continue discussing with someone who can't handle it.
Again, your attitude is not a good thing for your agency (that I see you have now removed from the credits and only that speaks for itself)

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You're not worth another

You're not worth another comment since you've made this forum sink to a new depth, but I can't resist. You praise justpassingby for his comment, since it makes so much sense. Boy was I curious what kind of sensible critiques he gave you. Just check that out. You are so laughable because of your immaturity that it's really not worth getting worked up about. And it must be Jordan to say things about other nations, if you don't like the people here coming from that certain nation ( hypocrisy intended ). So in short, you only accept praising comments. If that gets you off, I'm not the worst guy in the world, so here you go:

I really like your idea, it's so lateral and witty to actually use farting and show fire when you're selling something hot. Well done, if you have anymore where that come from, please post it.

Kris.

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Maybe you could answer my

Maybe you could answer my question instead of whoring for undeserved praises from people that are known for their many lacks. But of course you won't...

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and again, my posts are

and again, my posts are being ignored. Maybe ill wither away in my self pity whilst listening to a more educated crowd of Jacques Brel

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I really like your idea,

I really like your idea, it's so lateral and witty to actually use farting and show fire when you're selling something hot. Well done, if you have anymore where that come from, please post it.

Kris.

I knew you'd see the light sooner or later.

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I'm going out on a limb here

I'm going out on a limb here but I think a lot of people are giving this guy a hard time and nitpicking. I think it is a pretty good idea given the product he had to work with. The art could be done better but the idea is there. The positioning for this client is pretty dead on. Some of you that are perplexed by the flames underwater don't understand that it is an exaggeration. Others that don't understand the flames or farting at all have never had chili. There is a commercial running right now for KFC hot wings that have people with flames coming out of their mouth everytime they talk. I doubt that any consumer doesn't understand it.

Before you rip on the idea, ask yourself what you would do with this product. The concept is pretty clever.

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Disney had this saying of

Disney had this saying of "the possible impossible" wich means that when you exagerate, you should stil keep a sense of reality, or else the exageration is not worth it because totally unbelievable. In this case the flames are not needed (see the link above with a similar type of ad). As for the KFC ad it makes perfect sense because it's hot food that you eat. But showing any relevance to scatology for food, is often not a good idea. Concerning the nitpicking and the critics, they are only harsh because this is a professionnal ad made by an agency (at least that is what Sutho first posted, before he remowed the agencys name after all the critics). And finally people probably gave this person a hard time because he takes critics so badly and respons in a insulting way.

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This ad was totally within

This ad was totally within those boundries and, as someone also posted earlier, this is the position of this particular client.
I read other opinions and stated mine.Sure, it could have been done better but the concept works for me. In this case, the relevance of farting to spicey chili is already there and has been there for a long time. Chili and flatulance go hand in hand, rent Blazing Saddles.

Didn't Disney make a movie with an elephant that could fly with his ears?

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Hehe, I've seen Blazing

Hehe, I've seen Blazing Saddles(excelent by the way) and I now that chili and farting goes hand in hand. But it isn't a very good selling point. I don't buy chilli to fart I buy it because i think it's good. Actually I don't know anybody who one day gets up and says "ooh I'd really like to fart all day, I should go and get some chilli". Please post a chili ad where they use flatulence as a selling point or at least tell me where I can find one.
And Dumbo flew because he had really big ears, it could happen if the ears were really big (no just kidding, really) ;-)

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I know people don't buy

I know people don't buy chili just to fart but is an after effect just like you don't buy ice cream to gain weight or onions for bad breath. But in this case it is an after effect and a funny one that fits with this brand and relates to most people.
Personally, I think it could have been more tasteful if he would just have shown a bunch of bubbles on the surface of the water.

I guess if this truly a real ad the numbers will show how effective it is.

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could one say that this ad

could one say that this ad worked in regards to the high response amount it recieved? other than that you should try to make the food look good. i would not eat fart fish.

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I've read everything here on

I've read everything here on this topic.

What a load of absolute conservative tripe!!!!

First of all (and last of all) RobMc makes a valid point.

Isn't the point of advertising to create a response????

And this certainly has.... My God!!!!!!

Everything else has had a measly 4 to 8 responses over days and sometimes weeks and this has had 54 in one day?????? WOW!!!!!!

If I could create advertising with this kind of response I and my client would be over the moon.

I can't believe how pathetic the reaction has been by (these people are actually creatives????) such over analitical, conservative, boring, one dimensional thinking.

I'm not saying this is going to win every award going but it is a brave attempt at being original and daring.

As the guy says: It's for a quirky brand with a quirky sense of humor"

Jeez.... get a grip guys it's for a friggin can of Tuna with chilli!!!!

Who cares??????

10 out of 10 for originality and balls.

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Ah yes, considering 50 of

Ah yes, considering 50 of those comments were about the rudeness of the poster. And ofcourse those 5 or so about the ad is really worth writing home about. What a huge number, incredible. Please pay attention to what people got worked up over and commented about. You've made the mistake that it was all about the, not even mildly interesting, ad. And you rate it 10, compared to what exactly, award winning work? Ah yes the creativity was amazing, so creative to connect fire with hot and farting with chili, I'm amazed. As any creative could tell you, that is NOT creative, it's obvious.

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The ide is not veri good.

The ide is not veri good. The only reson it got so much attention is becuz of all the insults.
If it's that easi to do ad, I will post a picture of a big shit and insult everi people who don't
like it. :-)

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u seem veri agressiv. To

u seem veri agressiv.
To please you I would make a fish with a lot of shit and then i would insult you. Then u would
say the ideis great. No?

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AS any creative will tell

AS any creative will tell you???

Are you now speaking for all the creatives on this site now????

Let's face it it's all subjective.

That's what makes this business so great.

Everybody HATED Heineken in the UK when it was first created and the rest is history.

I'm not saying this is in that league but at least it's having a go for Chrissakes.

Kris, Stigset and Minimum.

Here's a challenge for you:

Have the balls to post one of your ads on this site so we can critic them.

???????????

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we've posted a lot of them

we've posted a lot of them just look for our names :-)some got bad critics some got good, but I never insulted anybody who didn't like it.
What about you leftfield what have you posted ?

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Erhm, you haven't even taken

Erhm, you haven't even taken the trouble to check that for yourself!? Check the track button for pete's sake, and may I say, none of us were enraged when someone didn't like our work, unlike the person you care for so deeply. You're a production manager, no disrespect but we're not doing the same thing in the same business. And about heineken, you're comparing a BRAND with an ad, I won't even start on that. I explained why it wasn't creative, because the solution for showing hot, and chili were some that everyone could've thought of. The line between brave and stupid is really thin, I'd say this is deffinately the latter. So far the only one not having the balls to show his work, I'm sorry, is you.
Kris.

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been there done that. i

been there done that. i allready posted alot. So if you would not have the slightest interest of first figuring out if they indeed posted something then please dont argue. I think I spent enough of my time on this thread. I bid you farewell

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I must say that I approached

I must say that I approached this one too logical in my first reaction..
So I need to correct myself, I think it's memorable and working.
As already mentionned by others the art direction should be improved - and this is possible
without a shooting.

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Oh guys, please don't get

Oh guys, please don't get worked up over this leftfield, just registered, coincidently totally backing the poster and mainly both spacing their messages with lines in between exactly the same. Same guy, sad figure.

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Yes I am new here but

Yes I am new here but sorry... you think because i put spaces between lines that i'm the only one?

how many posts do your read for Chrissakes?????

Alot of people post this way.

Look at Minimum's post above. He also pauses between...Is he also the same person as this Sutho character????

it allows you to make a point and let it be easily read and digested.

Boy you're argument is now getting extremely thin if you have to resort to this kind of over analitical detective work just because i don't agree with your comments.

Stick to the work we're criticing.

By the way how do you get on to tracking your ads?

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You started complaining

You started complaining about the negative comments, so accusing me of the same makes you ehm, a hypocrite? And please don't try to keep up appearences, just try and live with yourself. I'm sure that it was all coincidences and you are indeed new. I won't buy it sorry, I'm not gonna help you with the track button because it probably wouldn't help much as you wouldn't be able to whipe your own arse if you're really that thick. Goodbye now, I'm off to bed. Oh and about that many comments being a good thing, just look at the disgrace that is the white power ad, got over a 100 comments, that must be your wetdream ad. And whatever you say about me insulting you makes you even more a hypocrite than you're already are, I don't know why I even type this.

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Leftfield, Simply type in

Leftfield,

Simply type in their username in search.
Good luck and thanx for your comments.

Stigset.
I've looked at two of your ads you submitted.
The appaulling XXXX bomb ad and the badly executed and blatantly ripped off Jeep ad.
Singularly two of the worst ads I've ever seen.
How you can even comment on anyone else's work is beyond me.
You have absolutely no credibility whatsoever.

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Hey Sutho, are you sure

Hey Sutho, are you sure advertising is for you??

80 award winner? is that what you said??

Its imposible to believe an 80 award winner would do this kind of work.

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It's low res hence the

It's low res hence the inferior finish.

Now that the client loves it they'll take it to another stage.

The art director wanted to put it on the site and I thought it was a good idea but as everyone says it needs to be bought up to a high resolution finish.

I'm glad i put it on because now I know it will work.

Ya either luv it or hate it.

And that's the kind of advertising I like.

:)

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i love it it so

i love it it so fishy
...haribo made the same with a farting elephant no?
you need to work the layout =keep the idea and try to give it a vectorized look
you might end up with a fantastic result
give your vector character
dont give up ...
make it happen man

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This is really crude. I

This is really crude. I would have just done it with bubbles or perhaps something like a meslted fish hook or anything else that would seem slightly more believeable. Steam from the gills etc.

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I've got to say I'm really

I've got to say I'm really enjoying the comedy stylings of sutho/leftfield! Yes, they are the same person. He gave it away over at the Jeep Rescue discussion by posting as leftfield. Then when Kris tells him to shut up, he replies as sutho. The other give away is how he spelled chili on this thread.

Oh, and here's one of the funnier moments. From a person who says this: "Can't you write with any form of intelligence or wit?", we get this gem (in the same post! Ha!): "In fact it's so dummy spitting it's laughable."

And who can forget this: "My God don't you obviously don't/can't read English Stigset."

Keep going sutho/leftfield. This is very entertaining!

I've decided I hate signatures.

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Joe. You're getting awfully

Joe.

You're getting awfully confused over all this.

If you look at the message Kris posted on the jeep post he refers to me as Sutho when he was replying to a post from me.... Leftfield.

So Sutho responded.

Why? I don't know. Maybe because Kris was getting all emotional and het up and deserved a response from him. Awfully confusing I know but I have no idea who this brilliant fucker is but I love the way he cut in.

Must be my alter ego.

Bit like Brad Pitt and whatshisname in the fight club.

And yes dummy spitting is a well used term where I come from. Obviously not in the big Apple.

And also Chilli is spelled with two L's in most parts of the world.

"My God don't you obviously don't/can't read English Stigset."

Is obviosly a mistake.

So you're amazing dettective work is not so brilliant.

But keep going mate it's extremely amusing.

I'm enjoying it even if I'm the only one.

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I won't ever be getting that

I won't ever be getting that answer about the lion will I. I doubt your alter ego Sutho will ever return to answer that and fill in some blanks.

Ps. Just another coincidence: in both your countries, unlike in the rest of the world, chili is spelled with two L's, amazing. You never bothered to look it up in a dictionary or even google the word did you.

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Yes indeed, the Oxford

Yes indeed, the Oxford definate Dictionary refers to the word as 'chilli'. Very well researched, may I also suggest you look at any other than the free online translation service it offers. The 'usual' spelling is 'Chili'. Google even suggests you'd better search for 'Chili' when you search for 'Chilli'. I'm sure that tells you absolutely nothing to how it's normally spelled. Maybe this helps, a little encyclopedia called Wikipedia : http://en.wikipedia.org/wiki/Chili_pepper for instance, just chili works just as well. You'll always get refered to a page that tells you it's spelled 'Chili'. I do give you that some people write it with two L's, it's just as you can see, very uncommon. I'm sure that it's a total coincidence that you and your alter ego write both that quite unusual way.

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Look well -> This the last

Look well -> This the last thing you'll ever see written, by me, to you Sutho/leftfield. Bye now. Don't bother to react to my question about that Lion, I don't even care anymore.

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so anyway this ad is totally

so anyway this ad is totally awesome. but it could use some better art direction.

it just makes people so mad and in turn they want to go out and buy some chilli tuna and eat it with a friend/enemy. and then shit on eachother i guess?

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Whoops!!!! Did I see you

Whoops!!!!

Did I see you spell Chilli with two L's.

Whachit RobMc you'll hear the sound of the Kris spelling police siren soon.

As everybody knows you can only spell chilli with one L.

Although the ultimate source of the correct spelling for English will tell you to spell it with two L's.

Well done and welcome to the the two L club.

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Kris, The tears are rolling

Kris,

The tears are rolling down my cheeks and I doubt if I'll sleep tonite.

But more importantly as long as Sutho knows he won the Gold Lion.

Rumour has it that it was for Colgate Junior toothpaste and it was the first print ad to win a Gold lion when they decided to include print along with film.

But as I say it's just a rumour you'll have to confirm that with him...

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Eugens If you bother to read

Eugens

If you bother to read again you'll see Sutho did disclose the details FYI.

He mentioned something about it being a well known brand with a quirky sense of humour. He didn't mention the target audience but I assume it's anyone with a mouth and the strategy is obvious: Announce that Maxim's Tuna now comes with Chilli. (That's chilli with two L's incidently)

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1. Brand personality. 2.

1. Brand personality.

2. Target audience.

3. Strategy.

What the hell more do you want?

However, I know what you need.

A sense of humour.

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I got the brand

I got the brand personality.

I need the target audience. And the strategy (real stuff, not what you already said).

I actually do have a sense of humour, it's just that I appreciate other types of humour, not fart jokes ;)

I'm trying to determine if your target likes fart jokes - if they do, then this ad is definately a winner.

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Target audience: Kids who

Target audience: Kids who influence their mothers.

Strategy: To simply announce that their favourite ingredient chilli is now with their favourite tuna.

Target insight: They love fart jokes.

Savvy?

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thanks. you should have said

thanks. you should have said from the start that the target is kids. the ad works perfectly for them. and, for that target, it's a great one. you should keep the flames too, make it exagerated, maybe add something too (like an octopus that makes its eyes big, as being shocked by the fart, i don't know).

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Congratulations again sutho.

Congratulations again sutho. 94 responses, this makes 95. You know how to get these guys bickering.
It must be a quiet time at work for all of you.

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Congratulations again sutho.

Congratulations again sutho. 94 responses, this makes 95. You know how to get these guys bickering.
It must be a quiet time at work for all of you.

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Oh Eugens, What did the

Oh Eugens,

What did the client say?

I forgot to mention that.

He loved it and we need to take it to a high res finish so it will look great.

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ha ahaha amazing how this

ha ahaha
amazing how this ad... generated such a great response... the ad is not good, but everyone here is talking about it

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i just want to say that i

i just want to say that i recognised the power of this ad about 50 comments ago when i noted the response it was recieving. please send money or other items of value to my home address.

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What alot of people are not

What alot of people are not understanding is this:

If you are doing brand advertising it is critical to get your message right, know who your target audience is and how they think, then make damn sure they will get turned on by what you show and say.

When you have simple one off ads like this to simply tell people that their loved tuna now comes with chilli then do it in the most dramatic way possible. Even if some people hate it or love it. Just like the Mac Donalds baby ad that most people here hate so much. (read my POV on that post)These are not ads to get you to try tuna for the first time or to go to Mac Donalds for the first time. They already know they love Mac Donalds and they already know they love Maxim's tuna, the task the client has to do is to communicate to as many people as possible in a very very short time and for as little money to spend on media is the simple message.

I can guarantee you this: You would only need to run the mac donald baby ad once and everybody and his dog will know there is a new restaurant open and go to enjoy a big mac.. Like the tuna ad. run it once and every body will know Maxim's tuna now comes with chilli.

You're not going to hurt the brand because they are too powerful for that. These ads are not damaging like the KKK ad for washing powder that makes your clothes whiter or the crucifix ad for speed driving. These are nothing like that.

Someone once said we need sharper nails instead of heavier hammers.

I would rather save my money for big campaigns and do attention getting ads for the one off announcment ads like these.

And let the creatives in the agency have as much fun and as much freedom as they want.

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Hahahaha indeed this fart

Hahahaha indeed this fart did a supersonic noise.... Maybe the fish had a lunch in Nando's or a Heinz hot ketchup... but propably had tabasco

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OH MY GOD! It's a goddamn

OH MY GOD! It's a goddamn fish fart! Are you kidding me!? two pages of fighting over a goddamn fish fart?!

Sutho, you need a thicker skin for this business.

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No you don't you need a very

No you don't you need a very thin layer of skin.

Otherwise you don't care.

The day you take your ads personally is the day you do better work.

Who's gonna take it personally?

The Account service?

The Media department?

Planners?

Clients?

The kitchen staff?

Nobody but you mate.

Listen to what other people say and if they don't improve it put barbed wire around it, guard it with your life and go to war over it.

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guys, this is very very bad

guys, this is very very bad to see...this is why newer ads dont get comments and attention they deserve!
it wud b better to bury this here n post ur critic on newer ads pls! this all is just so dumb to see from a site like this..gosh!

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chints4u7 First of all what

chints4u7

First of all what does your user name mean?

It sounds facinating.

Secondly, there are some good points made on this post that generates good and bad conversation.

Isn't that the reason for this site in the first place?

I don't think posts like this will ever stop people from commenting on newer ads.

Anyway maybe this post has run it's course and I've certainly got what I wanted out of it.

Run Fish fart.

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5

Whoever made this figured it

Whoever made this figured it was clever or funny.

I, on the other hand, find it funny that any working professional in advertising wouldn't realize that coming up with something they think is funny that doesn't do ANYTHING for the product is a bad idea.

get out of your own heads.

End all be all, this is supposed to push a food product, and this ad does NOTHING for it.

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hey... m i student n havent

hey... m i student n havent got my portfolio ready yet... but still i can differentiate between good or bad.. so sorry to say that this one is far far away than good...
okay i appreciate u for photoshop treatment.. u have done it very well...
but for the idea n concept.. thumbs down!!!

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This ad is promoting their

This ad is promoting their new spicy tuna can. It’s mainly targeting audience who like eat can food (meat food) and spicy food. It uses fish fart as an eye-catching and buzz topic. The more people talk about it the successful it is. For the creativity, the whole idea of this advertisement is brilliant. But it could be more visualized. For example, the buddle may seem fake and too much of it. It would be better if the artists work more on the effects of the flame and reduce some bubbles. A tuna fish farted flames give a direct message, hot, and this kind of feeling comes to people when they want something spicy. The main idea of this advertisement is a fart joke presents the product which is canned tuna with chili. The image or slogan of the product is too small compare with whole picture. People will look the tuna first then flame, and the last thing that people will look at is the product. Moreover, this is a food advertisement I don’t think the fart joke is appropriate for every audience.
In my opinion, this ad may cause a negative side because fish fart is kind of disgusting to traditional people. The young generation may willing to try it but others may think combine food and fart together would lower the overall brand image.

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Funny Idea ;)

Funny Idea ;)

I understand the message : Tuna with chilli.

But impossible to be published .

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When I initially pulled up

When I initially pulled up this ad, it did make me smile and it does get the point across right away. It is very creative and the point is easily attainable by the viewer. With that being said, I think from a realistic standpoint it would be difficult to get published. It takes a very particular sense of humor to really appreciate the ad, which I think limits the target market for the product that will likely already be somewhat slim based on its uniqueness. I also think that some portions of the ad look real (the fish) while some things look very fake (bubbles and fire) which kind of throws it off a little bit. I think this add done in full animation would maybe be a little cooler if I were trying to create this. It is very humorous nonetheless and it definitely made me smile right away, which immediately drew me in.

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6
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