"For your children`s physical and mental development"

Client: Boehringer Ingelheim
Advertising Agency: JMC Y&R Venezuela
VP Creativo: Miguel Corrales
Creative Director: Enrique Millán
Art Director: Wilmer Córtez
Copywriter: Enrique Millán
Photographer: Claudio Napolitano

Cohete

you can improve more on the

you can improve more on the art, the image looks poorly done by layering on photoshop. make it look real, watch the angle and lighting.

Like
5

That image could go a lot

That image could go a lot further. Make it 88 not just 8. Any kid could count to 8. You want to stretch the truth. I saw someone said it should be on the street and they are right. It would work great as a big outdoor ad.

Like
5

hei man i think you din get

hei man i think you din get the concept,
its a famous game in india,but it would be in squares,this guy have made it look like an jet,which explains clearly about the mental and the phycical health.

i just love this........amazing job.....

love anything creative
http://addot.blogspot.com/

Like
6

It's actually very good in

It's actually very good in my opinion. Smart and completely relevant idea. Execution is just a little overdone. Simplify by taking away foliage, grass, ball, butterfly, etc. See if you can campaign it by applying to other kid-type applications.

Like
4