I'm currently working on this Paper I have to write for a school assignment!
I'm very curious to your opinion about whether or not Guerrilla Marketing is a serious marketing instrument!?
Tell me what you think and !?
I think Guerrilla Marketing these day's can be seen as very popular due to the Economic crisis we are all in,
because it's a very cheap way of advertising. Another fact is that you can reach a huge percentage of your
target group (audience) and measure it's effectiveness!
So, please tell me what you think about Guerrilla Marketing as a serious marketing instrument ?