Your Ticket into New Worlds
School: West Virginia University
Description
Social media competes for Gen Z students' attention. Gen Z enjoys being part of trends and conversations, but reading offers them something social media platforms can’t: entire worlds to explore and discuss with others. We aim to encourage them to read for pleasure more often, not just for school assignments, by showing how reading can be a ticket to new worlds.
This student campaign titled 'Your Ticket into New Worlds' was published in United States in October, 2025. It was created by ad school: West Virginia University. This Print medium campaign is related to the Education and Media industries and contains 3 media assets. It was submitted about 16 hours ago.
Credits
School: West Virginia University, Morgantown, WV, United States
Art Direction: Alexandra Phillips
Copywriting: Alexandra Phillips
Professor: Kofi Opoku
