Eco House Global


Agency: founders


In 2021, Dr. Shanna Swan published a study in which she revealed that pollution affects the genital development of men and women and is causing a considerable drop in fertility, and that humanity is facing an "existential crisis" in fertility rates as a result.

She then famously warned the world that as a result of this pollution, babies are being born with smaller penises.

International sustainability organisation Eco House, who promote sustainable development through education, politics, communication, consultancy, ecological restoration, and volunteering, today launch ‘XXXs’, an awareness campaign with a satirical edge.

Created by independent creative agency Founders, XXXs is based on the fictional ‘worlds smallest condom’ to highlight a very big message: the human species is under threat due to pollution. The website aims to educate and inspire with a call to action to donate to the NGOs climate change fund, to take action and help save humanity.

Founders and Eco House Global want to emphasize that this is not a fight against small anatomy but rather against shrinking anatomy caused by climate change.

Check out XXXs condoms at to learn how to take action and continue the conversation.

This professional campaign titled 'XXXs' was published on March 02, 2023. It was created for the brand: Eco House Global, by ad agency: founders. This Integrated medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted about 1 year ago by Brooks: Zoe.


Client: Eco House Global / Maria Aguilar
Agency: Founders
CCO: Checha Agost Carreño
CCO: Tanya De Poli
Creative Directors: Felipe Rostagnol / Martin Alfred
Creatives: Katie Reid / Kristin Mizushima
Editor: Ángel Cedeño Ruiz / Agustina Rodríguez / Aníbal La Torre
Strategy: Carla Vilches
Production company: Oriental / TooManyMuch
Producer: Delfina Lamino

TD Ameritrade


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