ADVERTISING

Grammy

Witness Greatness

Agency: TBWA

Description

Kendrick Lamar - who is nominated for 11 Grammy awards and is set to perform on stage at the Grammys on February 15th - returns to his hometown of Compton, CA, where some of the city's residents band together for a poignant rendition of his hit song, "Alright."
Account Directors: Pamela Lloyd, Mike Peditto
Account Executives: Ashley Pratt, Caroline Hanley
Director of Production: Brian O'Rourke
Executive Producer: Anh-Thu Le
Producer: Micah Kawaguchi-Ailetcher
Director of Business Affairs: Linda Daubson
Executive Business Affairs Manager: Lisa Lipman
Director of Digital Strategy + Social Media: Rohit Thawani
Assistant Editors: Clark Rives, Kelly Henson
Telecine: Apache
Executive Producer: LaRue Anderson
Flame Assistant: Jorge Tanaka 
Sound design / mix: Beacon Street Studios

This professional campaign titled 'Witness Greatness' was published in United States in January, 2016. It was created for the brand: Grammy, by ad agency: TBWA. This Digital medium campaign is related to the Professional Services industry and contains 1 media asset. It was submitted over 6 years ago.

Credits

Advertising Agency: TBWA\Chiat\Day, USA
Chief Creative Officer: Stephen Butler
Executive Creative Directors: Brent Anderson, Fabio Costa
Creative Directors: Jason Karley, Micky Coyne
Senior Art Director:  Brandy Cole
Senior Copywriter: Carmen Gomez
Managing Director: Stan Fiorito
Senior Business Affairs Manager: Mimi Hirsch
Group Planning Director: Neil Barrie
Planner: Audrey Tyau
Social Media Manager: Brittany Wood
Production company: Alldayeveryday
Director and DP: Matt Baron
Executive Director: Michael Karbelnikoff
Executive Producer: Arrow Kruse
Head of Production: Nicola Westermann
Producers: Christian Nurse, Alex Needles

Editorial: Cut & Run
Editor: Sam Ostrove
Additional Editor: Sean Stender
Executive Producer: Carr Schilling
Post Producer: Gail Butler 
Colorist: Shane Reed
Producer: Cailtin Forest 
Online / FX: Jogger
Executive Producer: Rich Rama
Creative Director: David Parker
Lead Sound Designer / Mixer: Rommel Molina
Executive Producer: Erin Reilly
Assistant Mixer: Aaron Cornacchio

ADVERTISING

iStock Essentials

Vintage gold gramophone in the d...

Artist: Terminator3D

iStock Signature

Red Carpet

Artist: soberve

iStock Signature

Recording Artist Showing Off Award

Artist: halbergman

iStock Essentials

Vintage gold gramophone

Artist: Terminator3D

iStock Essentials

Gramophone, Musical Instrument, ...

Artist: 1Free

iStock Signature

Paparazzi #2

Artist: soberve

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.