Welcome Home
Description
"Welcome Home by House of Puff" redefines luxury cannabis living in an evocative video campaign that invites viewers into a world where elegance and comfort converge.
Led by Kristina Lopez, Founder and CEO, the film takes us through a journey inside a home where each room showcases House of Puff's cannabis products, aligning with the color palette of the decor and her wardrobe.
From a sleek, Galactic White kitchen where cannabis meets culinary arts, to intimate scenes that embody the joy and comfort of incorporating these pretty cannabis accessories into every aspect of your home, the campaign paints a lifestyle of refined elegance. Viewers are led room by room, revealing how House of Puff accessories blend seamlessly with modern living.
Highlighting the "Welcome Home" shop-in-shop concept currently on view at Etain Dispensary in White Plains, NY, the campaign extends an invitation to experience House of Puff products firsthand, mirroring the video's warmth and luxury in store. This integrated brand experience encourages customers to embrace a lifestyle where beauty, quality, and cannabis culture enhance the home.
Concluding with a celebratory scene featuring Kristina and Co-Founder, Holly Hager, "Welcome Home by House of Puff" encapsulates a journey from the allure of cannabis culture to the embrace of a lifestyle in harmony with luxury cannabis products. This campaign isn't just a showcase; it's a call to welcome home a lifestyle where House of Puff is an integral part of living well.
Welcome Home!
This professional campaign titled 'Welcome Home' was published in United States in April, 2024. It was created for the brand: House of Puff, . This Film medium campaign is related to the Cannabis industry and contains 1 media asset. It was submitted 18 days ago.
Credits
Director Billy Richards
Videographer Tishawn Fahie
Art & Music Direction Skyscraper Creative
