During this year’s Pride parade in Stockholm, 7-eleven wanted to show they’re open to everybody - literally. Thus, they transformed one of their stores into a wedding chapel where people could celebrate their love and get married for real. One of the very few openly homosexual Imams, Ludovic Mohamed Zahed, married a lesbian Islamic couple with massive support from the Swedish people.
This professional campaign titled 'Wedding chapel' was published in Sweden in August, 2014. It was created for the brand: 7 Eleven, by ad agency: Wenderfalck. This Ambient medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted over 8 years ago.
Advertising Agency: Wenderfalck, Stockholm, Sweden
Creative Director: Linn Jacobsson
Art Director: Jens Johnsson
Additional credits: Isabella Rönnmark, Emma Singhoffer