Volvo Trucks

Volvo Trucks – Truck Stop Neck Cracking

Agency: Forsman & Bodenfors


More than eight out of ten truck drivers suffer pain, mostly in their backs and necks, according to a new Volvo Trucks study. Some hurt so badly they even consider quitting their jobs. To raise awareness of this problem, Volvo Trucks hired a highly experienced and respected chiropractor, YouTube star Dr. Beau Hightower, to set up a mobile clinic at a busy truck stop in New Mexico.

This professional campaign titled 'Volvo Trucks – Truck Stop Neck Cracking' was published in United States in September, 2019. It was created for the brand: Volvo Trucks, by ad agency: Forsman & Bodenfors. This Film medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted about 4 years ago.


Advertising Agency: Forsman & Bodenfors, USA
Account Director: Cilla Pegelow
Account Manager: Helena Lignell
Creatives: Mattias Berg, Maria Fridman, Björn Engström, Stefan Thomson
Designer: Jerry Wass
Brand Strategist/Planner: Daniel Sjöstrand
PR Strategist: Bjarne Darwall
Digital Strategist: Peter Gaudiano
Agency Film Producer: Anna Junker Lundin
Production company: BRF
Director: Tally-Ho (Nils Toftenow och Mathias Rosberg)
EP/Producer: Sandra Fohlin
Producer/Service prod. US: Tiffany Baxter
Casting: Kristin Lerace
DoP: Tony Johansson
1st AC: Aaron Martinenko
Key Sound: Hyun Lee
Set Designer: Francensca Palombo
Editor: Johan von Brömssen
Grade/Online: Johan Wiman
Music: Max Kiusalaas
Sound: Calle Buddee Roos – Ponytail Sound
Media Agency: Verizon Media
Still Photography BTS: John Sterling Ruth
Lead Generation: Sandberg Trygg


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