Virgin Media

Virgin Media 'It's Playtime: Mannequins'

Agency: Publicis Dublin


The campaign urges us to break free from boredom by featuring two characters with the most boring job ever: being a shop mannequin. In much the same way as we can feel trapped in the mundane, it’s even worse for a mannequin; stuck in a glass case of tedium while modelling smart-casual business wear. But thanks to Virgin Media, they’re freed from their rigid ways to seek out their own play.

This professional campaign titled 'Virgin Media 'It's Playtime: Mannequins'' was published in Ireland in February, 2024. It was created for the brand: Virgin Media, by ad agency: Publicis Dublin. This Film medium campaign contains 1 media asset. It was submitted 12 days ago by Doring: Nick of Publicis Dublin.



Board Creative Director: Ger Roe
Associate Creative Director: Nick Doring
Senior Copywriter: Paul O’Loughlin
Senior Art Director: Cormac O’Connor
Head of Production: Niamh Skelly
Business Director: Sinead Dennis
Senior Account Director: David Carter
Senior Account Manager: Daniel Harnett
Account Executive: Kelly Corbett
Head of Strategy: Fay Quilligan
Senior Strategist: Flora Skivington
Head of Social: Thomas Ryan
Digital Producer: Cian McIntyre
Finished Artist: Tim Kavanagh
Print Producer: Gavin Kenny
Motion Graphics: Karen Barry

Head of Brand and Marketing: Niamh O’Driscoll
Senior Marketing Manager: Fiona Mahon
Campaign Manager: Margaret Mahony
Media Manager : Yvonne O’Reilly
Social Media Manager: Lorcan Lambe

Production Company: Outsider
Director: Biceps
Production Company Executive Producer: Simon Elborne
Production Company Producer: Paul McPadden
DOP: Octavio Rodríguez Arias
Editor: Alexandra Wood @ Flock
Post-Production: Freefolk
VFX Creative Director: Jason Watts @ Freefolk
Lead Flame Artist: Andy Copping @ Freefolk
Grade: Marty McMullan @ Freefolk
VFX Producer: Cheryl Payne @ Freefolk
Service company: Trixtr
Sound Design: Folding Waves
Photographer: Leo Byrne


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