People in Kolkata frequently urinate on city walls. Life-size vinyl stickers of urinals were placed at these walls to shake people out of this habit.
This professional campaign titled 'Urinal' was published on January 04, 2007. This Ambient medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted almost 16 years ago.
Advertising Agency: Ogilvy & Mather, Kolkata, India
Creative Director: Sumanto Chattopadhyay
Art director: Neil Martin
Copywriter: Sujoy Roy
Photographer: Vikas Dogra